Marketing Coordinator

Commander, Navy Installations Command•Kittery, ME
•Onsite

About The Position

This position is within the Fleet and Family Readiness Program (FFR) Morale, Welfare and Recreation (MWR) Department at a Northeast base, such as Newport, New London, or Portsmouth Naval Shipyard. The Marketing Coordinator manages an effective on-site marketing program for the installation, supporting MWR and Child and Youth Programs (CYP). The role plans and implements marketing initiatives, develops long-range plans with program managers, and creates graphic artwork for print and digital media. It uses digital and social media tools to promote programs and ensures online content complies with Navy regulations and departmental objectives. The position also coordinates market research and outreach, manages marketing resources and records, contributes to budget planning, and supports special events and holiday decorating as needed. Employment is conditional on applicable background checks and successful E-Verify verification. The position is designated Non-Critical sensitive and requires successful completion of an Access National Agency Check (ANACI). A current driver's license is required because travel throughout the installation is part of the role; occasional off-base meetings and outreach may also be required.

Requirements

  • A bachelor's degree from an accredited university in public relations, marketing, communication, graphic design, or a closely related field, with two years of experience, is strongly preferred; equivalent education, training, and work experience may substitute, including four years of experience demonstrating professional knowledge of public relations, graphic design, and event marketing.
  • Documented experience using graphic design software, including Adobe InDesign, Photoshop, and Illustrator.
  • Current driver's license and ability to travel to facilities throughout the installation.
  • Successfully pass all applicable records and background checks.
  • Successfully pass E-Verify employment verification; discrepancies must be resolved as a condition of employment.
  • Successfully complete an Access National Agency Check (ANACI) as a condition of employment.

Nice To Haves

  • Working knowledge of Corel Draw, Adobe Dreamweaver, Fireworks, Acrobat, and Adobe Creative Cloud is desirable.

Responsibilities

  • Plan, direct, initiate, and implement comprehensive marketing programs for MWR and Child and Youth Programs (CYP).
  • Develop long-range marketing plans and strategies with internal program managers.
  • Create graphic artwork for print and digital media, including concept, layout, composition, and design using industry-standard software.
  • Recommend appropriate media formats based on quality standards, design and marketing trends, capabilities, and costs.
  • Coordinate with the Mid-Atlantic Marketing Department, site program managers, and the military community to support MWR's mission and goals.
  • Use digital media tools, including Facebook, Twitter, websites, apps, and emerging technologies, to apply marketing efforts effectively.
  • Type, scan, import, create, edit, and post text and graphics on internet and social media sites.
  • Ensure electronic media complies with Navy regulations, MWR instructions, and departmental priorities and objectives.
  • Organize work and manage internal procedures and resources to support productivity and cost efficiency.
  • Prepare financial plans and related records and reports, and provide input for the overall marketing budget.
  • Purchase marketing supplies and maintain marketing equipment, including printers and large-format plotters.
  • Plan, coordinate, and conduct market research, surveys, and focus groups; assess marketing efforts, recommend improvements, and initiate corrective action.
  • Prepare facilities for special events and holidays as needed, including creating and implementing themes and associated décor.
  • Maintain and inventory materials used for events and decorating.
  • Travel to facilities throughout the installation to deliver materials and attend meetings and events; occasionally participate in off-base meetings and outreach.
  • Perform other duties as assigned.
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