Marketing Coordinator

Polsinelli•Kansas City, MO

About The Position

Polsinelli is seeking a Marketing Coordinator to join its Kansas City office. The successful candidate will collaborate closely with the Senior Regional Marketing Specialist to support the office’s marketing efforts. The role provides day-to-day marketing support, helps execute regional initiatives, and coordinates events, sponsorships, ticketing, firm merchandise, gifting, attorney headshots, and internal engagement activities. The coordinator will also use firm-approved AI tools to improve workflows and administrative efficiency while following firm policies and confidentiality requirements.

Requirements

  • Bachelor’s degree in marketing, communications, business, or a related field.
  • 1–5 years of marketing or business development experience.
  • Ability to work a flexible schedule, including occasional evenings and travel as needed.
  • Ability to independently manage regional marketing initiatives and multiple priorities.
  • Exceptional people skills and a high level of professionalism and client service.
  • Ability to generate a range of solutions that meet goals and identify the benefits, costs, and risks associated with each solution.
  • Resourceful team player with a positive, can-do attitude.
  • Experience managing budgets and implementing cost-effective strategies.
  • Proficiency in Microsoft 365 and familiarity with CRM systems, marketing technologies, and approved AI tools.
  • Ability to develop and maintain effective organizational systems.
  • Sense of urgency and strong attention to detail.
  • Reliability, responsiveness, and punctuality.
  • Strong interpersonal communication, analytical, and problem-solving skills.
  • Ability to work collaboratively and effectively with others.
  • Ability to perform effectively under pressure.
  • Self-motivated, proactive approach to work.
  • Ability to manage multiple projects and events with competing deadlines and priorities.
  • Adaptability to changing priorities and direction.

Nice To Haves

  • Marketing or business development experience in a law firm or professional services environment.

Responsibilities

  • Provide day-to-day marketing support to the Kansas City office.
  • Support Kansas City marketing initiatives in collaboration with the Regional Marketing Specialist and regional marketing leadership.
  • Develop and maintain relationships with local professional organizations, industry associations, and educational institutions to support attorney networking, referral development, and speaking opportunities.
  • Coordinate event logistics, including RSVPs, attorney communications, name tags, registration, event materials, onsite support, post-event follow-up, and attendance tracking in the firm’s CRM.
  • Support planning and execution of office and community engagement events, including social and sporting events, with regional marketing professionals and office administrators.
  • Collaborate with the Events team on consistent planning and execution of marketing events and sponsorships.
  • Coordinate invitations, targeted contact lists, client communications, and event promotion with Marketing and Business Development teams, including social media and photography.
  • Coordinate Kansas City sporting and entertainment ticket distribution, including ticket requests, transfers, and usage tracking, and provide ticketing support to other offices as needed.
  • Serve as the firmwide TicketManager lead, overseeing day-to-day administration, ticket availability, inventory management, distribution, usage tracking, and reporting.
  • Serve as the primary day-to-day coordinator for the firm store, managing branded merchandise requests, ordering, vendor communications, inventory tracking, and fulfillment.
  • Coordinate firmwide holiday gifting and other promotional merchandise initiatives, including gift selection, ordering, vendor coordination, internal communications, order tracking, invoicing, and fulfillment across offices.
  • Use firm-approved AI tools, including ChatGPT and similar platforms, to enhance marketing workflows, streamline administrative processes, and improve efficiency while adhering to firm policies and confidentiality requirements.
  • Assist with coordinating new attorney headshots, including scheduling and communications with attorneys and photographers.
  • Coordinate internal events with local office administrators to promote firm culture, encourage employee engagement, and identify social media content opportunities.
  • Perform other duties as assigned.
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