Marketing Coordinator

SPC Mechanical•Charlotte, NC

About The Position

The Marketing Coordinator supports SPC Mechanical’s business development, preconstruction, recruiting, and operational teams by building a consistent, professional company brand. This hands-on role coordinates proposals and qualifications packages; maintains employee resumes and project portfolios; manages website and social media content; and develops photography, video, and other marketing materials that communicate SPC’s capabilities. The coordinator helps establish repeatable systems for marketing requests, brand standards, content approvals, and asset management, balancing creative production with organization, collaboration, and deadlines. The role collaborates with teams across the company and external vendors to tell SPC’s story and strengthen its reputation with clients, partners, and prospective employees. The position combines office-based computer work with visits to offices, active job sites, completed projects, company events, and fabrication facilities. Regular travel among SPC locations is expected, subject to safety rules and access permissions. The employee may occasionally stand, walk, and lift or move up to 25 pounds. Applicable site safety requirements must be followed; reasonable accommodations may be made to enable qualified individuals to perform essential functions. SPC’s culture is guided by the values People Matter Most, Solve Problems. Deliver Results., Own It, and Continuous Improvement. The position description may evolve with business needs and is not an exhaustive list of responsibilities.

Requirements

  • Typically 2 to 4 years of professional marketing, proposal coordination, content creation, or graphic design experience.
  • Strong portfolio demonstrating clean layouts, branded collateral, presentation design, copywriting, and visual storytelling.
  • Proficiency with Microsoft Word, PowerPoint, and Excel, and common design tools such as Adobe Creative Cloud and/or Canva.
  • Experience with website content management platforms and LinkedIn business pages.
  • Strong writing, proofreading, organizational, and project management abilities.
  • Ability to balance competing deadlines and work across departments.
  • Ability to take useful photography and video, coordinate outside creators, and maintain organized digital assets.
  • Willingness to travel regularly among SPC offices, job sites, fabrication operations, and company events, subject to safety rules and access permissions.
  • Ability to follow applicable site safety requirements.
  • Core competencies include brand consistency and visual judgment, initiative and ownership, attention to detail, collaboration and relationship building, written communication, practical problem solving, time management, confidentiality, adaptability, sound judgment, and professionalism.

Nice To Haves

  • Bachelor’s degree in marketing, communications, graphic design, business, or a related field; equivalent relevant experience is considered.
  • Construction, engineering, manufacturing, or B2B experience preferred.

Responsibilities

  • Create, refine, and maintain branded templates for proposals, RFP/RFQ responses, presentations, capability statements, flyers, and other marketing collateral.
  • Maintain consistent formatting, messaging, fonts, colors, logos, and graphic standards across materials.
  • Coordinate with preconstruction and operations to maintain project sheets, employee resumes, headshots, qualifications, and a current portfolio of representative work.
  • Proofread, edit, and assemble accurate, polished deliverables while meeting proposal and presentation deadlines.
  • Coordinate an audit and refresh of the SPC website, including service descriptions, markets, contact details, completed projects, and company information.
  • Maintain timely website content and work with outside web partners or internal stakeholders on design and technical changes.
  • Create and manage a planned content calendar, including LinkedIn content for business development, general contractor relationships, company reputation, and recruiting.
  • Coordinate Facebook and Instagram content supporting field recruiting, employee stories, and community engagement; evaluate X and other channels based on audience and value.
  • Monitor incoming platform messages and route employment, business, and sensitive inquiries to appropriate internal contacts.
  • Track website engagement, content performance, recruiting response, and engagement with priority audiences; report findings and improvement opportunities.
  • Visit offices, active job sites, completed projects, company events, and fabrication facilities to capture or coordinate photos, videos, and stories.
  • Collaborate with project teams and general contractor partners to obtain professional project photography, drone footage when appropriate, and permission to publish materials.
  • Maintain an organized, searchable library of approved project images, videos, project descriptions, employee photos, and branded assets.
  • Develop project and capability stories for audiences without technical mechanical contracting backgrounds, emphasizing facilities, results, people, and quality of work.
  • Work with business development to support target-account outreach, client presentations, market-specific materials, and company announcements.
  • Develop clear content showcasing SPC’s mechanical contracting, service, special projects, prefabrication, and manufacturing capabilities, including its ability to serve customers beyond its immediate regional markets.
  • Coordinate requests and approvals with leadership, preconstruction, project delivery, service, fabrication, HR, and recruiting to keep messaging accurate and on brand.
  • Help maintain accurate internal communications and digital display content, including assigned owners and scheduled updates.
  • Work with external designers, photographers, web agencies, and other vendors as needed within approved budgets.
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