Marketing Coordinator - Sports & Social, PBR Cary and AVA Rooftop

Live! Hospitality & Entertainment•Cary, NC

13d

About The Position

The Marketing Coordinator supports marketing and event activities for PBR Cary and AVA Rooftop. The role creates and implements social media content and campaigns, manages weekly and monthly content calendars, reviews analytics to identify opportunities, researches digital trends, maintains influencer and media lists, and helps maintain photo and video libraries. The coordinator also provides social media customer service and supports the marketing team at events through coverage and event operations. The position assists with planning and delivering events in the district or venue, including concerts, family events, and festivals. Event support includes coordinating logistics before and after events, registration and attendee tracking, promotional materials, social media coverage, vendor registration, and evaluations. The coordinator also helps coordinate sponsor and partner materials to meet partnership requirements, distributes marketing collateral throughout the district, and works with regional and local marketing managers on social media campaigns.

Requirements

High school diploma or equivalent preferred.
At least one year of experience in a customer service or hospitality-related field.
Fluent English; other languages preferred.
Availability to work flexible hours, including holidays, weekends, and evenings; weekends are part of the routine schedule.
Proficient knowledge of Microsoft Office, Adobe Photoshop, and Illustrator.
Experience with social media platforms, including Facebook, Twitter, Instagram, TikTok, Pinterest, Snapchat, and LinkedIn.
Good communication skills and ability to work in a team or independently.
Ability to work under deadlines and handle multiple tasks effectively and concurrently with attention to detail.
Self-motivated, passionate, inventive, and energetic.
Organized, independent, and able to multitask.
Experience in hospitality and/or entertainment.
Ability to frequently stand and move about an assigned location safely and efficiently.
Ability to carry or lift items weighing up to 30 pounds for sales promotions.
Ability to handle objects, products, and equipment.
Ability to bend, stoop, and kneel.

Nice To Haves

Fluency in languages other than English.

Responsibilities

Create and implement social media content and campaigns across social platforms.
Oversee weekly and monthly social content calendars.
Monitor analytics to identify viable ideas and opportunities to optimize social media.
Support the marketing team at events, including social media coverage and event operations.
Provide customer service support through social media.
Research new digital trends for implementation.
Maintain up-to-date digital influencer and media lists.
Help maintain the photo and video library.
Assist with events in the district or venue, including concerts, family events, and festivals.
Coordinate event logistics before and after events.
Assist with registration and attendee tracking, promotional materials, social media coverage, vendor registration, and pre- and post-event evaluations.
Coordinate materials with event sponsors and partners to help ensure partnership requirements are met.
Distribute marketing collateral and help promote events throughout the district.
Work with regional and local marketing managers to create and implement social media content and campaigns.