Marketing Coordinator

Allterra Central•Austin, TX

About The Position

AllTerra Central is seeking an organized, proactive, and detail-oriented Marketing Coordinator to support the planning and execution of marketing campaigns, content, events, and day-to-day marketing operations. Working closely with the Marketing Director, the coordinator keeps projects organized, timelines on track, and communication moving between Marketing, Sales, outside agencies, and vendors. The role is suited to someone who can manage multiple priorities, follow projects from concept to completion, and ensure details are handled accurately and on time. The position coordinates projects and campaigns, maintains the annual marketing calendar, supports content and brand management, and assists with trade shows, webinars, training events, and customer events. It also coordinates with internal teams and outside vendors, compiles campaign and channel performance reports, maintains marketing records and campaign information in HubSpot, and helps improve marketing processes and team efficiency.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field, or an equivalent combination of education and experience.
  • Two to four years of experience in marketing, marketing coordination, project coordination, or a related role.
  • Experience using HubSpot Marketing Hub, HubSpot Sales Hub, or a comparable marketing automation platform.
  • Demonstrated ability to manage multiple projects, priorities, and deadlines simultaneously.
  • Strong organizational and follow-through skills.
  • Excellent written and verbal communication skills.
  • Strong attention to detail and commitment to producing accurate, high-quality work.
  • Ability to collaborate effectively with multiple departments and outside partners.

Nice To Haves

  • Experience using project management tools such as Microsoft Planner, Asana, or Monday.com.
  • Experience coordinating designers, agencies, printers, and other vendors.
  • Experience supporting campaigns, trade shows, webinars, or customer events.
  • B2B or technical industry marketing experience.
  • Familiarity with digital asset management and brand standards.

Responsibilities

  • Manage timelines, tasks, and deliverables for marketing projects and campaigns.
  • Maintain the annual marketing calendar, including campaigns, newsletters, promotions, events, and website updates.
  • Track project status and communicate potential risks, delays, or resource needs.
  • Schedule and facilitate project check-ins, document action items, and follow up with team members to support timely completion.
  • Keep campaigns organized and on schedule across multiple channels.
  • Coordinate content development across the company’s business lines and gather input from Sales, product leaders, and other internal stakeholders.
  • Organize and maintain the marketing asset library, including images, logos, templates, videos, and product collateral.
  • Review marketing materials for consistency with established brand standards and help ensure content is accurate, current, and ready for use.
  • Support trade shows, webinars, training events, and customer events; coordinate logistics, promotional materials, communications, and follow-up activities.
  • Work with outside agencies, the E-Commerce Marketing Specialist, and the Marketing Events Manager to support on-time campaign launches.
  • Assist with vendor coordination and event-related deadlines.
  • Coordinate projects with designers, agencies, printers, and other outside vendors.
  • Compile campaign and channel performance reports for the Marketing Director.
  • Document and improve marketing processes, templates, and workflows.
  • Maintain marketing lists, forms, records, and campaign information in HubSpot.
  • Identify opportunities to improve team efficiency and project visibility.

Benefits

  • Medical, dental, and vision insurance.
  • Life insurance, with optional spouse and child life insurance.
  • Long-term disability coverage.
  • A 3% company contribution to the 401(k) plan.
  • Participation in an Employee Stock Ownership Plan (ESOP), funded by the company.
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