Marketing Coordinator

University of Washington•Seattle, WA

About The Position

The University of Washington Intercollegiate Athletics Department is hiring a Marketing Coordinator for its Marketing and Fan Engagement unit. This entry-level role reports to the Director of Marketing and Fan Engagement and supports promotional marketing, game presentation, and community outreach. The coordinator applies marketing and fan engagement strategies to generate revenue, increase attendance, and engage fans in collegiate athletics and the Seattle community. The role averages approximately 25–35 office hours per week in addition to event-related responsibilities. Work hours are flexible and may be balanced with additional part-time employment. Frequent evening, weekend, and/or holiday work may be required according to assigned sports’ event schedules. A second 12-month term may be offered after successful completion of the initial term, contingent on performance and meeting position expectations. This is a temporary position. Work takes place in offices, athletic venues, and event settings, both indoors and outdoors. Game-day work is active and fast-paced, involving multiple priorities and changing event needs. The position may involve extended standing and walking; crowded, noisy environments; varying outdoor weather; travel between campus facilities, athletic venues, and community event locations; and occasionally lifting, carrying, setting up, or moving promotional materials, signage, giveaways, and event supplies. The Marketing & Fan Engagement team is a collaborative, creative, high-energy group that develops fan experiences and strengthens connections with UW and Seattle communities. Team members work across Athletics on promotional strategies, game-day experiences, fan engagement, and outreach initiatives. The environment is fast-paced and collaborative, encourages initiative and creative ideas, and requires flexibility, strong communication, attention to detail, and willingness to assist where needed. The University emphasizes compliance with applicable University, NCAA, conference, Washington State, and other governing-body rules. The employee must participate in Department of Intercollegiate Athletics rules education programs. The University is committed to an inclusive, respectful, and welcoming community and is an equal opportunity employer.

Requirements

  • A bachelor’s degree in Communications, English, Journalism, or a related field such as Marketing, Business, or Sports Management is preferred; additional full-time professional writing or editing experience may substitute for the educational requirement on a year-for-year basis.
  • A minimum of one year of experience in marketing and/or live event production, community outreach, or event operations is ideal.
  • Proficiency in Microsoft Office.
  • Highly motivated, creative, and self-directed, with excellent written and verbal communication skills.
  • Demonstrated ability to lead, mentor, and support students effectively.

Nice To Haves

  • Experience with Adobe Creative Suite, Sound Director, and Shoflo.
  • A bachelor’s degree in Communications, English, Journalism, Marketing, Business, Sports Management, or a related field.
  • At least one year of experience in marketing, live event production, community outreach, or event operations.

Responsibilities

  • Lead administrative marketing oversight for assigned sports, including developing promotional game-day themes, communicating with coaches and staff, creating run-of-show documents and public-address scripts, ordering promotional giveaways, scheduling anthem singers and entertainment, assigning game-day intern duties, overseeing interns on-site, and collaborating with other Athletics units.
  • Assist the lead sport marketing contact with game presentation for assigned sports, including coordinating with performers and executing team entrances and introductions, recognitions, sponsorship activations, giveaways, mascot and spirit-team involvement, halftime entertainment, and concourse tabling activations.
  • Stage-manage game presentations in close collaboration with video, audio, security, and event-management staff.
  • Assist with planning, communicating, and executing assigned outreach marketing programs, including Dubs Club, Montlake Memories, Dawg Pack campus events, and the UW Athletics Marketing community outreach event calendar.
  • Assist with oversight of Marketing Interns, including recruitment, hiring, training, office-hours oversight, and game-day leadership.
  • Comply with University, NCAA, conference, Washington State, and other applicable governing-body rules and participate in departmental rules education programs.

Benefits

  • Benefits information is provided through the University of Washington benefits page; specific benefits are not listed in the posting.
  • The posting generally describes opportunities for professional growth and an environment known for its diversity, intellectual excitement, artistic pursuits, and natural beauty.
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