Marketing Coordinator

The Michaels Organization•Sierra Vista, AZ

About The Position

The Marketing Coordinator develops and implements the marketing and communications plan for a residential housing project. The role works closely with leasing and management teams, partners, nearby communities, media, and other stakeholders to support effective marketing and public relations. The coordinator promotes occupancy and traffic, builds community relationships, manages marketing channels and budgets, and plans events for residents and employees.

Requirements

  • At least 1 year of marketing experience; property management experience is preferred.
  • Knowledge and understanding of marketing culture and dynamics.
  • Significant experience working with customers, media, partners, and other important audiences.
  • Strong understanding of public relations principles, practices, and processes.
  • Ability to pass a background investigation and drug screening.
  • High school diploma or GED.
  • Valid driver's license and acceptable driving record.
  • Must successfully complete required courses, classes, and training provided by MMS.
  • Ability to work both as part of a team and independently.
  • Ability to work in a self-motivated, fast-paced environment and interact at all organizational levels.
  • Ability to work under pressure and meet deadlines.
  • Excellent writing and communication skills, and ability to complete marketing and leasing reports and analyses legibly.
  • Availability for minimal travel for conferences and outreach.
  • Ability to prioritize and manage daily workload, follow supervisors' instructions, and use problem-solving skills.
  • Ability to interact professionally and pleasantly with coworkers, supervisors, vendors, residents, guests, and the public.
  • Knowledge and skill in Microsoft Publisher, PowerPoint, and Excel.
  • Ability to work 40 hours per week, including evenings and weekends when required for resident and community events.
  • Ability to work indoors and outdoors, often for extended periods.
  • Ability and eligibility to drive a company vehicle for resident events and outreach marketing.

Nice To Haves

  • Property management marketing experience.

Responsibilities

  • Develop and implement annual marketing plans to increase project occupancy and traffic, including branding, collateral, and content.
  • Develop and track performance metrics and analyses to evaluate marketing techniques and leasing incentives or concessions.
  • Develop outreach marketing materials, including brochures, flyers, signs, and advertisements, using a consistent branded look.
  • Conduct monthly market comparison reports to assess company performance and competitiveness.
  • Serve as the project spokesperson and promote positive relations with the U.S. Military and nearby communities.
  • Create partnerships with local businesses and organizations to strengthen ties between the project and the community.
  • Prepare and present project progress updates.
  • Attend conferences and seminars for networking and outreach.
  • Design and publish monthly newsletters and event flyers for people connected to the housing project and Army personnel.
  • Manage the company website and social media marketing.
  • Manage and maintain the marketing budget.
  • Coordinate and plan monthly internal and external events.
  • Manage event administration, including structure, communication, catering, decoration, and staffing for resident and employee functions.

Benefits

  • Competitive wage
  • Medical, dental, vision, and prescription coverage
  • Paid time off
  • 401(k) plan with company match
  • Children's eligibility to apply for the Michaels Employee Scholarship Program
  • Professional development opportunities
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