Marketing Coordinator

BOISE PLH LLC•Meridian, ID

11d•Onsite

About The Position

Pacific Lifestyle Homes is looking for a creative and organized Marketing Coordinator to join our team, supporting marketing initiatives, campaign management, and brand engagement to drive our growth and visibility. This full-time role provides an exciting opportunity to make a meaningful impact. Reporting to the Sr. Marketing Manager, the Marketing Coordinator will play an essential role in shaping the brand presence of Pacific Lifestyle Homes and Garrette Homes through effective marketing strategies and collaboration.

Requirements

2+ years in a marketing support role
Strong multitasking, organizational, and time management skills to handle multiple marketing projects effectively
Exceptional communication skills for engaging with internal teams and stakeholders
Excellent teamwork and collaboration skills for coordinating with cross-functional departments
Experience using social media platforms for marketing support and audience engagement
Ability to quickly learn and adapt to new company-specific software tools and processes
Proven history of success in previous roles, with demonstrated achievement of objectives
Experience in tracking and analyzing marketing and project metrics to assess effectiveness and make data-driven decisions

Nice To Haves

Experience with Monday.com is a plus
Proficiency in Salesforce and Salesforce Marketing Cloud is a plus
Knowledge of the new home building industry is a plus

Responsibilities

Oversee the coordination of marketing initiatives across various channels, working with internal teams and external partners to execute cohesive campaigns. Ensure all marketing activities are aligned and support broader brand objectives.
Create, curate, and manage engaging content for social media, email newsletters, websites, and blogs, maintaining brand consistency across all platforms. Develop a content calendar to plan and track content deployment effectively.
Handle multiple marketing projects at once, prioritizing tasks, tracking deadlines, and adjusting plans as needed to meet project timelines. Ensure all projects are executed smoothly and meet quality standards.
Build and maintain relationships with external vendors, including printers, ad agencies, and digital platforms, negotiating contracts and overseeing the delivery of services. Ensure all vendor partnerships support quality, cost-efficiency, and timely project execution.
Gather and analyze customer and market feedback to assess the effectiveness of current marketing strategies. Use insights from data to recommend adjustments and enhancements to future campaigns, ensuring alignment with audience preferences and trends.
Develop and manage marketing collateral, such as brochures, flyers, and digital materials, ensuring materials are on-brand, up-to-date, and readily available to support sales and promotional activities.
Coordinate and maintain the presentation of model homes by working with designers and project managers to ensure properties reflect the brand’s aesthetic and appeal. Assist in staging and promotional events to enhance customer experience.
Maintain a comprehensive understanding of the company's products and services to effectively promote features and benefits in marketing content. Regularly update knowledge based on product launches and updates.
Work closely with the sales team to provide marketing materials, support lead generation activities, and assist with sales events. Ensure the sales team has the resources and materials they need to engage customers effectively.
Respond to urgent marketing needs by quickly coordinating and executing high-priority projects, ensuring that last-minute requests are handled efficiently without sacrificing quality.
Support the marketing team’s alignment with departmental priorities, ensuring that all projects and initiatives contribute to overall business goals. Collaborate with department leaders to allocate resources effectively and track progress toward key objectives.

Benefits

Company-supported medical, dental, and vision coverage for employees and eligible dependents
401(k) Retirement (Traditional & Roth offered)
Employee home purchase discount
Paid time off: 15 days for 0-5 years of service, 20 days for 5-10 years, and 23 days beyond 10 years
Seven paid holidays for non-sales role | 6 paid holidays for sales roles
8 Paid volunteer hours annually
Employee recognition programs
Employee referral bonus opportunities of up to $1,000
Milestone tenure trips awarded at 5 years of service and every 5 years thereafter
Eligible positions may qualify for a monthly auto and/or cell phone allowance
Engaging company culture and team events
Complimentary snacks, premium coffee, and tea available daily
Employee growth through coaching, mentorship, regular feedback, and opportunities for advancement whenever possible