Marketing Coordinator

SIMKO Support Center LLC•Plano, TX
•$50,000 - $60,000•Onsite

About The Position

SSP is seeking a Local Event & Outreach Coordinator to lead community and in-person event activity in the Dallas market. The role plans and runs events that introduce SSP-supported dental practices to their communities, including health fairs, school and corporate partnerships, patient appreciation days, sponsorships, grand openings and open houses. The coordinator serves as SSP’s on-the-ground representative in Dallas, building relationships with practice teams and local organizations, executing events, and measuring their contribution to new patients and brand awareness. The role manages event planning and delivery, partners with practices and local teams, develops community relationships, tracks event performance, and ensures compliance with brand standards, HIPAA, advertising and patient-privacy requirements. It is field-based across the Dallas–Fort Worth market, with regular local travel and frequent evening, weekend and outdoor event work.

Requirements

  • At least 2 years of experience in event coordination, field marketing, community outreach or a similar role.
  • Strong project management skills and ability to manage multiple events and meet deadlines.
  • Excellent in-person and written communication and relationship-building skills.
  • Comfort with budgets and basic reporting using Excel or Google Sheets.
  • Reliable transportation and a valid driver's license.
  • Flexibility to work evenings and weekends as events require.
  • Ability to lift 40 pounds and set up and break down event spaces.
  • Working knowledge of the Dallas–Fort Worth area.

Nice To Haves

  • Experience in dental, healthcare or multi-location / DSO environments.
  • Experience with CRM or lead-tracking tools and event ROI reporting.
  • Experience with project or task management software; Smartsheet is a plus.
  • Bilingual English/Spanish skills.
  • Familiarity with social media and local promotion.

Responsibilities

  • Build and manage a quarterly Dallas event calendar aligned with market and practice growth goals.
  • Identify, evaluate and secure community fairs, school and youth sports sponsorships, employer wellness days, chamber and networking events, and practice-hosted events.
  • Manage the event lifecycle, including planning, budgeting, vendor and venue coordination, permits and insurance, logistics, staffing, setup and teardown, and post-event follow-up.
  • Coordinate event materials with the centralized SSP marketing team, including booths, signage, giveaways, branded collateral and patient or lead capture tools.
  • Serve as the main point of contact for practice owners, office managers and teams regarding event participation.
  • Train and prepare practice staff to represent SSP and their offices at events.
  • Collaborate with regional leadership, marketing and operations so events support new-patient and retention goals.
  • Support local team execution of strategic activities to grow provider and word-of-mouth referral networks, including external office and B2B visits.
  • Develop and maintain relationships with local schools, employers, civic groups, nonprofits and event organizers.
  • Represent SSP and the relevant office or brand professionally at community events and networking functions.
  • Track event budgets, attendance, captured leads, booked appointments and new patients attributed to each event.
  • Report event results and recommendations to leadership and use findings to refine the event mix.
  • Coordinate prompt lead capture and follow-up with practice front-office teams.
  • Ensure events follow SSP brand standards and HIPAA, advertising and patient-privacy requirements.
  • Maintain event inventory, supplies and equipment, and request stock or new materials as needed.
  • Learn Dallas practices, brand standards and playbooks; meet practice leaders; and audit existing event relationships and past results during the first 30 days.
  • Launch a quarterly Dallas event calendar, execute the first wave of events on budget, and establish consistent lead and new-patient tracking during the first 90 days.
  • Build a repeatable, measurable event program with clear ROI, strong practice partnerships and a growing community network during the first year.
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