Marketing Coordinator II

Skanska USA•Tampa, FL

41d•Onsite

About The Position

The Marketing Coordinator II supports the company’s sales and marketing efforts by coordinating the development of proposals, qualifications packages, award submittals, presentation materials, and other client-facing deliverables. The Marketing Coordinator II collaborates with business development and operations teams to gather information, develop content, and ensure materials are aligned with branding, strategic messaging, and pursuit objectives. This role manages the local marketing database, coordinates basic pursuit video efforts, and interviews staff to develop resumes, project sheets, and related content. The position requires strong organizational skills, attention to detail, and the ability to exercise discretion, prioritize competing deadlines, and contribute to the execution of marketing and business development strategies.

Requirements

Bachelor’s Degree in marketing, communications, journalism, construction management, archetecture, civil engineering or related discipline OR 8 years equivalent experience plus a minimum 3 years of prior relevant experience.
3+ years of experience in the Architectural, Construction, Engineering (AEC) or similar industry
Proven expertise in Adobe Creative Cloud and Microsoft Office Suite
Proven experience in a position demonstrating time management, organization, writing, proofreading, and editing

Nice To Haves

5+ years of experience in the Architectural, Construction, Engineering (AEC) or similar industry
Has demonstrated proficiency in: Pursuit Deliverable Development: Leads/develops strategic client/customer responses, outreach and presentations through strategy sessions, persuasive writing, page layout, storyboarding, slide development and rehearsals.
Has a basic understanding of: Brand Ambassador: Follows brand guidelines and trains others as needed to reinforce Skanska’s brand regionally, nationally and internationally
Knowledge of Skanska/Industry: Demonstrates an understanding of industry fundamentals, Skanska organization and resources available to ensure efficient and accurate deliverables.
Market Research-Marketing: Conducts/facilitates market research on local, national and global markets related to priority industries, specific clients/customers/market sectors, competitors and adjacent impactors (regulations, etc.) and leverages to support work winning.
Marketing Database Management: Conducts/facilitates market research on local, national and global markets related to priority industries, specific clients/customers/market sectors, competitors and adjacent impactors (regulations, etc.) and leverages to support work winning.
National Marketing Collateral: Leads collaborative development of assets/collateral from idea generation, content creation, obtaining appropriate buy-in to posting/delivery and long-term maintenance of asset.
Technical Writing – Marketing: Produces strategic, clear and concise written content either from interviewing, researching or editing/customizing existing content.
Has a limited understanding of: Competitive Analysis-Marketing: Conducts regular competitive analysis to identify the strengths and weaknesses of industry competitors and adjusts marketing strategies accordingly.
Cross Functional Collaboration: Leverages Skanska regional and national resources to assemble, lead and collaborate with multi-disciplinary teams, enlisting individuals with needed technical expertise to respond to inquiries on specific topics.
Pursuit Management: Analyzes client needs and applies market knowledge to support overall pursuit or market sector strategy. Implements strategies to increase overall positioning and win rates.
Strategic Planning – Marketing: Collaboratively develops and implements annual or long-term planning to increase market penetration and reach target audiences through continuous improvement of marketing processes and deliverables.

Responsibilities

Producing Request for Qualifications/Request for Proposal (RFQ/P) responses, award submittmits and presentation materials
Meeting with the Business Development and Marketing team to discuss strategic initiatives
Developing a layout for a proposal in InDesign and inputting information
Interviewing project team members for value-added information to improve proposal response
Leading a proposal kickoff meeting with the project team
Updating resumes and project sheets
Assisting in editing, assembling, printing and filing of qualifications, proposals and presentations
Coordinating client interview preparations like travel and meeting rooms
Managing the marketing team’s supplies and equipment
Collecting and entering information into our project database
Assisting in internal and external event planning