Marketing & Communications Specialist
About The Position
Colonial Farm Credit is an agricultural credit cooperative providing financing for farms, country homes, land, construction and improvements, agricultural buildings, machinery, livestock, equipment, production capital, and agriculture-related businesses. The Marketing & Communications Specialist works in the Administrative Office in Mechanicsville, Virginia, under the direction of the Chief Strategy Officer. The role handles routine internal and customer communications, marketing content and collateral, brand stewardship, surveys and reporting, marketing resources, and related administrative coordination. The office operates 8:00 a.m. to 4:30 p.m., Monday through Friday.
Requirements
- Education or experience equivalent to a bachelor's degree in Marketing, Communications, Public Relations, Journalism, Business Administration, or a related field.
- Demonstrated experience in marketing, communications, content development, public relations, or a related field.
- Excellent written, verbal, editing, and proofreading skills.
- Strong organizational skills and ability to manage multiple projects and deadlines.
- Experience with website content management, SharePoint, Microsoft Office applications, survey platforms, and marketing resource management tools.
- Ability to establish and maintain effective working relationships with employees, management, vendors, and external partners.
- Acceptable background reports, including credit, criminal, driving, and drug screening.
Nice To Haves
- Three or more years of experience in marketing, communications, public relations, or a related field.
- Experience with Qualtrics, Lytho, website content management systems, and publication production.
- Experience in financial services, agriculture, cooperatives, or a Farm Credit environment.
Responsibilities
- Lead routine internal communications, including employee newsletters, departmental updates, and marketing announcements, coordinating content with leadership, Human Resources, and other departments.
- Manage the quarterly customer newsletter, The Leader, including editorial planning, content coordination, production, approvals, distribution, and transition to electronic delivery.
- Maintain routine website and newsroom content, reviewing it for accuracy, timeliness, readability, and brand consistency; coordinate complex changes with approved partners.
- Maintain brand standards, templates, assets, and approved materials; review routine logo use and elevate exceptions to leadership.
- Maintain brochures, rack cards, flyers, presentations, and other collateral; coordinate digital storefront and Lytho requests, revisions, approvals, production, and final files.
- Coordinate the Annual Report and Annual Meeting Information Statement, including schedules, content collection, review, production, and distribution in partnership with Finance and corporate administration.
- Administer approved customer, employee, and internal surveys using Qualtrics or other systems, supporting customer satisfaction, new customer, RM feedback, employee, product, or competitive research.
- Prepare recurring survey reports for designated leaders and identify material themes for management review without overstating available data.
- Manage Marketing SharePoint and shared folders, including current brand assets, templates, publications, photography, and version-control practices.
- Coordinate the weekly marketing update and support budget tracking, invoices, board materials, policies, procedures, and vendor deliverables.
Benefits
- Superb benefits package provided to all employees.
- Up to 9% 401(k) contributions.
- Profit-sharing program.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
