Marketing Communications Specialist

ReEmployAbility, Inc•Tampa, FL

2d•$50,000 - $60,000

About The Position

ReEmployAbility is seeking a Marketing Communications Specialist to plan and implement marketing communications, create content, and coordinate marketing communication and public relations efforts to enhance the brand. The role develops and manages communications and campaigns across channels, maintains brand consistency, and uses market research and campaign analytics to inform marketing decisions. The position is full-time, salary exempt, works Monday through Friday, and reports to the Marketing Communications Manager. It has no supervisory responsibilities.

Requirements

Excellent verbal and written communication skills, with attention to detail.
Strong understanding of marketing communications principles, strategies, and tactics.
Time management skills and the ability to take initiative, organize, plan, and execute tasks in a fast-paced environment with minimal supervision.
Proficiency in Microsoft Office, including Outlook, Word, PowerPoint, and Excel; digital marketing tools and platforms such as WordPress CMS and Adobe Creative Suite; and Internet research.
Analytical skills to interpret data and measure campaign effectiveness.
Creative thinking and willingness to contribute and execute new ideas.
A critical eye for aesthetics and attention to detail.
At least 3 years of relevant Marketing Communications experience.
Bachelor’s degree in Marketing, Communications, or a related field, or equivalent work experience in lieu of a degree.
Experience with graphic design for print and digital, Canva, Photoshop, and WordPress or another CMS.
Proficiency with social media platforms and associated tools.

Nice To Haves

Marketing Communications experience in a B2B environment.
Experience with marketing event coordination.

Responsibilities

Develop targeted, engaging content for channels including social media, the website, email campaigns, collateral, and events, aligned with business objectives.
Plan, execute, and optimize marketing campaigns across advertising, public relations, web, events, email marketing, and social media.
Create and schedule social media posts, engage with followers, and monitor analytics to optimize brand presence.
Research market trends, competitor activity, and target audience demographics to inform marketing strategies.
Ensure marketing materials and communications across channels align with established brand guidelines.
Collaborate with internal and external stakeholders to plan and execute marketing initiatives.
Track campaign performance using analytics tools and provide insights to guide future marketing communications decisions.
Perform other responsibilities or duties as assigned.