Marketing Automation (SFMC) Engineer
About The Position
AbbVie is seeking a Marketing Automation Platform Engineer for its Business Technology Solutions team. The role independently identifies, engineers, and optimizes data, software, and technology solutions that address business needs, while continually improving existing methods and processes. The engineer applies a broad range of information technology techniques and works within a specific engineering area. This position focuses on Salesforce Marketing Cloud (SFMC) administration, data operations, development, and platform governance. The engineer delivers and maintains high-quality capabilities, supports campaigns and platform operations, and collaborates with stakeholders and support partners to resolve issues and implement platform and data enablement activities. The role is hybrid and requires three days per week in AbbVie's Mettawa, Illinois office. Candidates who are not local or within commuting distance are expected to relocate.
Requirements
- Bachelor’s degree and 5 years of experience, or a master’s degree and 4 years of experience.
- At least 3 years of hands-on development experience with marketing automation platforms such as Salesforce Marketing Cloud, Adobe Campaign, or an equivalent, with deep knowledge across their studios or modules.
- Strong experience integrating marketing automation platforms with relevant CRM, marketing, and data platforms, including SOAP- and REST-based APIs.
- Strong client-facing experience and a proven record of managing technical deliverables and communications.
Nice To Haves
- At least one Salesforce Marketing Cloud certification.
- Experience with data profiling, data integration, and data visualization processes, languages, and tools, such as SQL and SNF.
- Experience in CRM or marketing campaign development and deployments.
- Intermediate or advanced understanding of HTML, CSS, JavaScript, JSON, AMPscript, SSJS, and SQL and their use in SFMC.
Responsibilities
- Administer Salesforce Marketing Cloud (SFMC) and its data operations, maintaining platform and capability availability and monitoring issues.
- Release and maintain high-quality SFMC capabilities and solutions aligned with business and platform priorities, using platform SDKs, development tools, and APIs.
- Monitor in-market capabilities and resolve issues.
- Manage and resolve platform issues with platform teams, operations partners, and Salesforce Signature Support as needed, resolving tickets according to priority and SLA.
- Implement and test assigned SFMC platform and data enablement activities accurately and on time.
- Follow software development lifecycle processes and ensure implementation and documentation are complete and accurate.
- Collaborate with internal and external stakeholders and partners to refine requirements and resolve platform operations issues.
- Provide rapid, ad hoc technical campaign support to stakeholders building campaigns on SFMC.
- Perform ongoing platform governance, administration, and maintenance for the connected marketing activation platform.
- Recommend process improvements to optimize platform development and operations.
- Manage tasks and client service effectively, communicating with business and technical stakeholders.
Benefits
- Paid time off, including vacation, holidays, and sick leave.
- Medical, dental, and vision insurance for eligible employees.
- 401(k) for eligible employees.
- Eligibility to participate in short-term incentive programs.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
