Marketing Associate

HHM Hotels (NYC Corporate)•New York, NY

6d•$36 - $40•Hybrid

About The Position

The Marketing Associate coordinates and supports the development, production, and implementation of marketing tactics, strategies, and projects that advance a property’s revenue and marketing objectives. The role focuses on HHM Hotels’ high-profile New York City portfolio and requires an understanding of the NYC market to support visibility and domestic and international conversion. The Associate supports Marketing Directors and Managers in developing annual marketing plans and works closely with Sales and Revenue Management on strategies tailored to Manhattan and the outer boroughs. The role also coordinates internal and external communications across digital channels, including property websites, third-party channels, and social media, while maintaining brand integrity. This is a hybrid position located in NYC. The Associate reports directly to the Echelon Senior Marketing Director and must be willing to work onsite at several hotel locations. The role involves minimal travel within the U.S. for hotel activations, events, and photo shoots, and a flexible schedule that may include occasional nights and weekends. A potential career path is Marketing Manager, Marketing Director, and Senior Director of Marketing.

Requirements

Must be located in NYC.
Must be willing to work onsite at a few different hotel locations.
Must be able to accommodate a flexible schedule, including occasional nights and weekends to assist with events.
Demonstrated commitment to exceeding expectations.
Proficiency in basic graphic design software such as Canva.
Strong Excel and PowerPoint skills for reporting and analytics.
Proficiency in social media and content creation.
Excellent written and verbal communication skills.
Strong organizational and planning abilities.
Detail-oriented, with project management skills.
Creative and passionate about branding, marketing, and events.
Strong interpersonal skills and ability to work independently and in teams.
Ability to sit, type, speak on the phone, stand for extended periods, walk, push, lift up to 20 pounds, bend, reach, stoop, kneel, or crouch.

Nice To Haves

Understanding of the hospitality or travel industry and marketing solutions is preferred.

Responsibilities

Collaborate with Marketing Directors to develop marketing strategies, plans, and budgets aligned with business priorities.
Manage cluster marketing strategies when applicable.
Assist repositioning efforts with the Area Team, General Manager, and hotel executive team.
Monitor and evaluate campaign performance using relevant reporting tools.
Track and analyze marketing spend to align it with goals and maximize return on investment.
Support the execution of marketing initiatives, creative briefs, and collateral production.
Assist hotel teams with production and distribution of marketing materials.
Plan and organize presentations and maintain editorial calendars.
Manage photo galleries, design templates, and hotel collateral according to Marketing Directors’ priorities.
Partner with the social media agency to gather video and content.
Collaborate on hotel photoshoots, managing logistics and the digital asset library.
Manage content distribution across channels.
Assist with monthly event planning and onsite event management.
Foster partnerships and communicate special offers.
Research innovative programming and packages.
Champion the EarthView eco-friendly program.
Support public relations strategy development, including editorial calendars and pitch angles.
Collaborate with PR agencies or manage PR messaging directly.
Gather timely information from on-property teams for public relations needs.
Support the Corporate DOSM with deadline-driven deliverables.
Lead on-property media and brand partnership tours as needed.
Maintain organized records of contracts and agreements.
Travel within the U.S. as needed for hotel activations, events, and photo shoots.
Practice safe work habits to ensure safety.