Marketing Associate (Digital)

Search Influence • New Orleans, LA

4d • $24 - $28 • Remote

About The Position

The Marketing Associate is an in-house marketer on Search Influence’s Sales & Marketing Team who helps promote the company’s services to potential clients and supports efforts to generate new leads and revenue. The role supports marketing strategy and execution, as well as provides administrative support to the team and the new-client process.

The position involves contributing to the B2B marketing funnel from awareness through decision, writing and editing marketing content for a range of channels, assisting with marketing strategy, analyzing performance data, and developing client-facing stories and materials. The Associate also manages project timelines, processes and qualifies inbound leads, and implements marketing efforts using HubSpot CRM.

The team works fully remotely and collaborates through daily huddles, Zoom, and regular team meetings. Team members receive mentorship, ongoing one-on-ones with their direct manager, opportunities for relevant certifications, and training on the company’s services and sales process, along with tools intended to support efficient work.

Requirements

• At least 2 years of experience in a professional marketing role.
• Creative and analytical thinking skills.
• Strong writing and editing abilities.
• Project management abilities, including organization and follow-through.
• A high level of ownership, accountability, and initiative.
• Ability to work independently and as part of a team.
• Excellent verbal and written communication and interpersonal skills.
• Alignment with the company values: Collaborative, Hungry, Agile, Reliable, Genuine, Effective, and Dedicated.
• High computer proficiency, including Mac, Google Docs, Google Sheets, and Google Slides or equivalent.

Nice To Haves

• Bachelor’s degree in communications, marketing, business, or a related discipline, or commensurate experience.
• Familiarity with a CRM and/or task management system such as ClickUp, HubSpot, Salesforce, or Basecamp.
• Knowledge of digital marketing.
• B2B marketing experience.

Responsibilities

• Support and drive marketing activity across the B2B funnel, from prospect awareness through decision.
• Direct, write, and edit marketing copy for emails, landing pages, social media, conference pitches, case studies, press releases, presentations, and other client-facing materials.
• Assist with and manage segments of the overall marketing strategy to drive leads.
• Pull and analyze data and provide insights to help the team improve performance.
• Organize inputs and create presentations, proposals, and other materials that communicate Search Influence’s capabilities.
• Create and manage timelines for marketing projects and tasks.
• Process and qualify inbound leads.
• Manage and implement marketing efforts through HubSpot CRM.
• Provide administrative support to the Sales & Marketing Team and the new-client process.

Benefits

• Access to a mentor from another part of the organization.
• Ongoing one-on-ones with the direct manager to support growth and skill development.
• Encouragement to complete certifications relevant to the work.
• Training on the company’s services and sales process.
• Tools, including a user-friendly CRM, to support efficient work.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed