Marketing and Social Media Analyst I

City of Stockton • Stockton, CA

1d • Onsite

About The Position

The City of Stockton Municipal Utilities Department is seeking a Marketing and Social Media Analyst I to support and elevate the Department’s digital presence, public engagement, and brand identity. The position helps the community understand and connect with water, sewer, and stormwater services, and creates clear, engaging content about infrastructure work, conservation and compliance, programs, services, and other initiatives. The role supports public trust and transparency and helps residents appreciate the value of City utility services.

Under direct supervision, the incumbent assists the Social Media Manager and/or assigned department head in promoting the City’s strategic communications and marketing plan. The incumbent implements marketing and social media strategies to enhance the assigned department’s presence and community engagement, and performs related work as assigned. As an entry-level class in the Marketing and Social Media professional series, the position works closely with the Marketing and Social Media Manager and subject matter experts to communicate the City’s brand to internal and external audiences across print and digital media platforms.

This is an at-will, unclassified/unrepresented position. It is onsite at the City of Stockton, and the candidate must report onsite full time. Appointment requires successfully passing a background investigation, including fingerprinting.

Requirements

• Bachelor’s degree from an accredited college or university, with major coursework in marketing, communications, graphic design, journalism, or a closely related field.
• Two years of progressively responsible experience in graphic design, marketing, communications, or a related field in local government or a corporate communication environment, creating social media and other multimedia content for digital and non-digital platforms.
• Must report onsite at the City of Stockton on a full-time basis.
• Must successfully pass a background investigation, including fingerprinting, before appointment.

Responsibilities

• Assist the Social Media Manager and/or assigned department head in promoting the City’s strategic communications and marketing plan.
• Implement marketing and social media strategies to enhance the assigned department’s presence and engagement with the community.
• Create clear, engaging content explaining utility infrastructure work and promoting conservation, compliance, programs, services, and initiatives.
• Help communicate the City’s brand and image to internal and external audiences across print and digital media platforms.
• Perform related work as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level