Marketing Analyst

Golden Entertainment

20d

About The Position

As Corporate Marketing Analyst, the role converts guest and player data into actionable insights to drive revenue across multiple functional areas. The analyst works closely with property leadership to identify growth opportunities, optimize promotional strategies, and improve guest engagement. In a fast-paced hospitality environment, the position monitors industry trends and mentors analytical staff to support strategic business goals.

The role develops methods for turning customer transaction data into insights for marketing and operations across properties, and uses statistical modeling and predictive analytics to support net revenue growth in promotions, direct marketing, hotel, food and beverage, and related areas. It also contributes to strategy sessions, supports analytical staff, provides guest service, and ensures applicable gaming-law and company-policy compliance.

Requirements

• 3–5 years of marketing analytics, business intelligence, or related industry experience.
• Ability to follow instructions and complete tasks accurately in a fast-paced environment.
• Strong communication skills and willingness to work as part of a team.
• Commitment to fostering a respectful, inclusive, and safety-conscious work environment.
• Ability to access and input information using a moderately complex computer system.
• Skilled in Microsoft Office Suite, including Outlook, Excel, and Word; familiarity with Microsoft Teams or similar collaboration tools.
• At least 21 years of age.
• High school diploma or equivalent required.
• Ability to communicate effectively in English, both written and verbal.
• Obtain and maintain all work cards required by the company, including Nevada Gaming Registration.
• Verify the right to work in the United States.

Nice To Haves

• Experience in the gaming and hospitality industries is preferred.
• Bachelor's degree in marketing analytics, statistics, business intelligence, or a related field is preferred.
• Proficiency in SQL, MS Access, and statistical modeling tools such as R, SAS, and Python is preferred.

Responsibilities

• Provide timely and courteous guest service consistent with the company's guest service culture.
• Develop and implement methodologies to transform customer transaction data into actionable insights for marketing and operations across properties.
• Use statistical modeling and predictive analytics to identify and support net revenue growth across promotions, direct marketing, hotel, food and beverage, and related areas.
• Collaborate with property leadership in regular strategy sessions to evaluate performance, refine initiatives, and set measurable goals.
• Assist analytical staff in enhancing their analytical skills and improving the quality of reporting and insights.
• Ensure compliance with applicable gaming laws, company internal controls, policies and procedures, Title 31, and federal regulations when applicable to the position.
• Provide outstanding, timely guest service to guests and fellow team members in accordance with company standards.
• Perform other duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED