Marketing Analyst

FaureciaAuburn Hills, MI

About The Position

Forvia, a sustainable mobility technology leader, is seeking a Marketing Analyst to pioneer technology for mobility experiences that matter to people. This role involves analyzing market shares, preparing reports, conducting market analysis, supporting database creation, and collaborating with research and innovation teams. The analyst will also support cross-BG synergies, internal communication routines, and internal/external events. Additionally, the role includes supporting tech-days content, validating external communications, proposing continuous improvement ideas, and capitalizing on knowledge sharing.

Requirements

  • Results oriented, team player, intrinsically motivated
  • Strong written and oral communications skills
  • International mind set
  • Strong analytical and creative skillset
  • English required, and second language is preferable
  • Critical Thinking
  • Ability with AI tools

Responsibilities

  • Follow the current and the future market shares (by product, customers…) for Forvia and competitors and simulate market positioning
  • Prepare monthly reporting, as needed, to Division and Group levels, as well as FIS NAO Strategic Plan presentation support
  • Market analysis: product, customer, technologies, competitors. Identify relevant information, conduct the required analysis (quantitative, qualitative) and present the results/recommendations in a business decision-oriented format
  • Lead Acquisition Database creation support with CBU, Manufacturing, Engineering for pricing and tooling (RFQ to sourcing) for surrogate data comparison
  • Work closely with the research and innovation teams to provide market insights for related projects and product portfolio mapping, including pre-acquisition activity support
  • Support Cross-BG synergies and continual communication in effort with the Marketing and Business Strategy Director, Functions and CBUs
  • Support an internal communication routine (quarterly market share versus Strategy Plan progression and quarterly newsletter in coordination with the global Intranet
  • Support internal and external events to educate and interact on cross BG topics and capture Voice of the Customer, including event planning, email invitations, attendee tracking, presentations, catering / brand items, video content, follow-up article, etc
  • Support tech-days content with the CBU Sales and Engineering for FIS NAO i.e. Subject Matter Expert coordination for FIS demonstrators, OEMs feedback collection and analysis
  • Design or validate any external communications items related to its product scope, in conjunction with BG Management & Group Communications to ensure a consistent communication plan
  • Propose continuous improvement ideas in business efficiency and cost reduction
  • Capitalizes on knowledge and shares best practices / lessons learned across organization and within the site
  • Commitment to the highest ethical standards and adherence to: Faurecia Group Code of Ethics, Faurecia Group Code of Management, Faurecia Group Environmental Policy, Faurecia Group Quality Policy
  • All other duties as assigned by the company

Benefits

  • Career development opportunities
  • Online and in-person training within FORVIA University
  • Multicultural environment that values diversity and international collaboration
  • Gender diversity targets and inclusion action plans
  • Commitment to achieving CO2 Net Zero
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