Market Research Project Manager

iHeartMedia•Cincinnati, OH
•Onsite

About The Position

iHeartMedia is seeking a Market Research Analyst to provide research and analytics that support prospective and current advertisers and internal sales teams. The role uses primary and syndicated research databases to deliver quantitative and qualitative insights, create data-driven presentations, fulfill ad-hoc sales research requests, and support advertising effectiveness projects. The position also partners with and educates marketing and sales staff on how to use research and analytics effectively. The job is based at 8044 Montgomery Road, Suite 650, Cincinnati, OH 45236.

Requirements

  • Undergraduate degree or an appropriate combination of education and experience.
  • Proficiency with Excel and PowerPoint.
  • Strong analytical aptitude and creative problem-solving skills.
  • Excellent written and verbal communication skills.
  • Excellent interpersonal and customer service skills, with the ability to build positive relationships across a range of personalities and roles.
  • Ability to articulate the company’s story across assets, platforms, and audiences.
  • Ability to manage expectations, handle multiple projects, and deliver accurate analysis in a fast-paced environment.
  • Passion for music, audio, entertainment, and pop culture.

Nice To Haves

  • Experience with media research and software programs including Nielsen Audio, Scarborough, MRI-Simmons, ACT 1, Media Monitors, Nielsen TV, and comScore is highly desired.
  • Proficiency with other analytic and database tools and resources.

Responsibilities

  • Use primary and syndicated research databases to provide quantitative and qualitative data for prospective and current advertisers.
  • Create data-driven presentations that address internal sales teams’ and clients’ needs and objectives.
  • Fulfill ad-hoc sales research requests involving audience metrics, consumer insights, competitive advertising spend, targeting, and marketplace trends.
  • Assist with project management and data analysis for advertising effectiveness projects.
  • Educate and partner with marketing and sales staff on effective use of quantitative and qualitative analytics.

Benefits

  • Employer-sponsored medical, dental, and vision insurance with a variety of coverage options.
  • Company-provided and supplemental life insurance.
  • Paid vacation and sick time.
  • Paid company holidays.
  • A Spirit day to encourage and allow employees to volunteer in their community.
  • 401K plan.
  • Employee Assistance Program at no cost, including telephonic counseling and consultation on legal and financial matters, emotional well-being, family, and caregiving.
  • Additional voluntary programs, including spending accounts, student loan refinancing, and accident insurance.
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