Market Deployment & Adoption Manager

Haleon • Warren Township, NJ

13d • $136,000 - $187,000 • Hybrid

About The Position

The Market Deployment & Adoption Manager joins the Delivery, Deployment & Adoption capability within Haleon’s Commercial Digital Services organisation. Based in the United States, the role leads the deployment, adoption, and value realization of digital products and capabilities across global markets. Working across product delivery teams, market leadership, commercial stakeholders, and change management specialists, the Manager ensures digital solutions are embedded in business processes and ways of working and deliver measurable outcomes.

The role develops adoption strategies, manages deployment readiness, mitigates adoption risks, and supports sustained behavioural change. It provides leadership across multiple deployment initiatives, partnering with market teams, product squads, Value Assurance teams, and senior stakeholders. The position combines strategic planning, operational execution, change leadership, data-driven decision making, and stakeholder influence.

The role supports the Commercial Digital Services Value Pool, an enterprise transformation portfolio intended to unlock more than £250 million in commercial benefits over three to five years through more than £100 million of targeted digital investment. Its four pillars are Investment Effectiveness; Go-to-Market & Pharmacy Transformation; Salesforce of the Future; and Digital Experiences. The Market Deployment & Adoption function helps ensure products and platforms are adopted within markets, incorporated into everyday operations, and translated into business value.

The position is based in Warren, New Jersey, and follows a hybrid model requiring at least three days per week in the office. The stated salary range is $136,000–$187,000, plus an 18% on-target bonus.

Requirements

• Significant experience leading deployment, adoption, change management, or business transformation initiatives within digital or technology-enabled programmes.
• Proven experience managing complex stakeholder relationships across global markets and cross-functional teams.
• Strong analytical and problem-solving skills, including the ability to turn data into actionable business insights and strategic recommendations.
• Demonstrated experience leading adoption and behavioural change initiatives that deliver measurable business outcomes.
• Experience influencing and communicating effectively with senior business and technology stakeholders.
• Strong programme coordination, governance, and risk management capabilities.

Nice To Haves

• Experience leading large-scale global digital transformation or deployment programmes.
• Experience in consumer healthcare, healthcare, FMCG, or related industries.
• Knowledge of behavioural science, organisational change management, and user adoption methodologies.
• Experience with adoption analytics and business intelligence tools such as Power BI, Tableau, or similar platforms.
• Familiarity with Agile delivery models, product operating models, and value realization frameworks.
• Experience leading or mentoring team members in a deployment, adoption, or transformation environment.

Responsibilities

• Lead deployment and adoption strategies for digital products and capabilities across multiple markets and business functions.
• Partner with market stakeholders, Product Managers, Deployment Leads, and Value Assurance teams to develop and execute market-specific adoption plans.
• Establish deployment governance, success measures, and escalation processes to manage adoption risks and dependencies.
• Ensure market readiness activities are completed and aligned with deployment timelines, business priorities, and operational constraints.
• Promote consistent deployment and adoption practices while accounting for local market requirements.
• Own measurement and reporting of adoption, utilisation, engagement, and behavioural change outcomes.
• Develop and oversee dashboards, performance scorecards, and executive reporting on adoption performance and business impact.
• Analyse adoption trends and usage patterns to identify opportunities, risks, and areas requiring intervention.
• Establish leading indicators and success metrics to identify at-risk markets and deployment challenges early.
• Provide senior stakeholders with actionable recommendations based on quantitative data and qualitative feedback.
• Lead change, communication, and adoption activities supporting market transitions and behavioural change.
• Ensure deployment plans include stakeholder engagement, communications, learning, and enablement strategies.
• Coordinate adoption activities across concurrent initiatives to reduce change saturation and conflicting demands on markets.
• Partner with change specialists and market teams on targeted interventions to increase user engagement and capability uptake.
• Champion user-centric approaches that improve the effectiveness and sustainability of digital adoption.
• Build relationships with market leadership and business stakeholders to understand priorities, challenges, and adoption barriers.
• Advise markets on deployment readiness, adoption performance, and value realization opportunities.
• Facilitate governance forums, deployment reviews, and stakeholder discussions to support alignment and decision making.
• Influence senior stakeholders to drive accountability for adoption outcomes and business ownership of change initiatives.
• Escalate and resolve deployment and adoption challenges that may affect business outcomes or programme objectives.
• Align adoption strategies with business value targets and expected benefits from digital investments.
• Monitor adoption performance against value KPIs and identify value leakage or underperformance.
• Partner with Value Assurance teams to define corrective actions and intervention plans when benefits are not being realised.
• Capture lessons learned and embed best practices across deployments as part of continuous improvement.
• Create feedback loops between markets, deployment teams, and product squads to improve future releases and deployment approaches.
• Provide leadership, coaching, and direction to analysts, deployment specialists, or project resources supporting deployment and adoption.
• Foster continuous improvement, collaboration, customer focus, and data-driven decision making.
• Develop deployment, adoption, and change management capabilities across the organisation.
• Support the development of standards, methodologies, tools, and frameworks to strengthen deployment and adoption maturity.

Benefits

• Generous 401(k) plan.
• Tuition reimbursement.
• Time-off programs, including six months of paid parental leave.
• Healthcare programs, with the company paying the majority of medical coverage for employees and their families, starting on day one.
• Opportunity to receive a discretionary bonus based on key business performance.
• Other incentive and recognition programs.
• Competitive pay and a comprehensive benefits program.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed