Manager, Video

Adelphi Group•Chicago, IL
•$50,000 - $95,000•Hybrid

About The Position

The Manager, Video Investment helps deliver clients’ business objectives through bespoke, insight-rooted video programs. The role stewards media purchase development and implementation, including performance reporting and optimization recommendations to maximize return on investment. The Manager manages up to Director level and supervises the day-to-day activities of Associates and Senior Associates, with a focus on their development as video media professionals. The position oversees video campaign buying and implementation, coordinates internal resources, establishes best practices and planning frameworks, and helps ensure video investments deliver value to clients. It also involves measuring campaign performance, analyzing media activity, pursuing innovative approaches with video partners and platforms, and staying current on media trends. Omnicom policy requires employees to work in the office at least three days per week, to the extent permissible by local law, unless additional in-office days are directed by the agency or manager.

Requirements

  • At least 3 years of industry experience.
  • Knowledge of the principles of advertising, marketing, and media.
  • Knowledge of media dynamics, including how media elements perform individually and together and how they change over time.
  • Understanding of the Investment side of the business and the competencies of Strategic Business Units.
  • Ability to prioritize and multitask effectively and formulate solutions.
  • Understanding of media data sources, including what is measured, measurement methods, and reported information.
  • Strong written communication skills, including the ability to write clearly and concisely.
  • Ability to present orally in an articulate and confident manner.

Responsibilities

  • Oversee the buying and implementation of video campaigns, coordinate internal resources, set best practices, and work on planning frameworks.
  • Promote and ensure that video investments are maximized and benefits are delivered to clients.
  • Establish timetables for developing video executions and manage expectations for deliverables.
  • Create and articulate clear performance metrics and develop reports to measure KPIs.
  • Analyze historical and current campaign results to optimize learning and ensure continuous improvement.
  • Process and analyze competitive media activity in the marketplace.
  • Challenge conventional approaches and seek innovative ways to execute media across video partners and platforms.
  • Push partners to elevate and innovate programs, creating first-to-market experiences.
  • Connect programs to drive impact and maximize asset utility.
  • Seek information to remain current on media trends.
  • Manage up to Director level and supervise Associates’ and Senior Associates’ day-to-day activities, supporting their professional growth.
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