Manager, Technical Growth Marketing

FiscalNote

2d

About The Position

We're looking for a data-driven technical marketer who can bridge the gap between product capabilities and the developer community — turning API insights into thought leadership and building the channels to reach builders where they already are.

As Manager of Technical Growth Marketing, you will own the strategy and execution of developer-focused marketing for our API. You'll translate complex product capabilities and usage data into compelling content, build our presence in the developer ecosystem, and create scalable programs to drive API adoption among technical audiences.

This role sits at the intersection of product, data, and marketing. You'll work closely with engineering, data science, and product teams to surface meaningful insights from our platform, then package and distribute them in ways that resonate with developers — not traditional enterprise buyers. This role will report to the Director of Content & Product Marketing.

Requirements

• 5–8 years of experience in growth marketing, content marketing, or developer marketing, with at least 2 years focused on technical or API-first products
• Demonstrable experience writing content for developer audiences — you understand the difference between marketing to a core user and marketing to the engineer who evaluates and implements the tool
• Strong analytical skills; comfortable pulling insights from data platforms and translating them into compelling narratives
• Hands-on experience managing API marketplace listings or developer directory presences
• Deep familiarity with the developer ecosystem — you know where developers discover new tools, who the influential voices are, and what earns trust vs. what gets ignored
• Excellent written communication skills with a portfolio of technical content to share
• Experience using tools like Crunchbase or similar to identify and prioritize target accounts
• Experience using APIs/MCPs/agents or tools like Zapier to device and execute automated campaigns

Nice To Haves

• Prior experience at a developer tools company, API platform, or infrastructure startup
• Ability to read and write basic code (Python, JavaScript, or similar) — enough to credibly engage with a technical audience and QA your own content
• Experience building or growing a developer community from an early stage
• Familiarity with SEO strategies specific to developer-focused content (documentation SEO, programmatic content, technical long-tail)
• Experience with product-led growth motions and understanding of the developer-to-paying-customer funnel

Responsibilities

• Own the editorial calendar and production of technical content including blog posts, API guides, data-driven reports, and case studies aimed at developer audiences and non-technical MCP audiences
• Partner with data and engineering teams to extract platform insights, usage trends, and benchmarks that can be shaped into timely & original thought leadership
• Write and edit content that meets developers at their level — technically credible, concise, and genuinely useful rather than promotional
• Develop a consistent voice and content strategy that differentiates our API
• Identify and analyze trends in our platform data to produce industry-relevant insights and original research that builds brand credibility
• Position our team's expertise through external publications, newsletters, and developer-facing media
• Own and optimize our listings across API marketplaces and developer directories (RapidAPI, Postman, AWS Marketplace, etc.) to maximize discoverability
• Monitor listing performance, maintain accurate documentation and descriptions, and A/B test messaging to improve conversion
• Identify new marketplace and aggregator opportunities and manage relationships with platform partners
• Map and activate the channels where our target developer segments spend time — Hacker News, dev.to, Reddit, Discord communities, GitHub, Stack Overflow, niche newsletters, podcasts, and anywhere else developers hang out
• Monitor sources like Y Combinator's portfolio, Crunchbase, and accelerator cohort announcements to identify and engage net-new startup prospects at the moment they're evaluating infrastructure decisions
• Build and iterate on a developer outreach playbook that scales community presence without feeling like advertising
• Experiment with new formats — live streams, AMAs, office hours, open-source contributions — to grow authentic developer engagement
• Partner with product and developer relations teams to align content with product launches, feature releases, and SDK updates
• Define KPIs for developer content and channel programs — tracking metrics like organic signups, API trial starts, content-attributed activations, and marketplace impressions
• Report on growth program performance regularly to marketing & product leadership, with actionable recommendations for optimization

Benefits

• Competitive salaries
• Retirement accounts
• Equity packages
• Comprehensive benefits packages align with regional requirements and expectations

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed