Manager, Programmatic

Adelphi Group•New York, NY

4d•$90,000 - $95,000

About The Position

The Manager, Programmatic works in Omnicom Media’s Addressable Activation department, whose team members are hands-on platform experts focused on campaign execution and stewardship. The Manager is accountable for the performance and pacing of assigned brands and adapts departmental standards and processes to meet client needs. They serve as an escalation point and an internal and external expert on complex campaign setup, optimization, and platform nuances. The role requires expertise across client KPIs and buying platforms such as DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, and Snapchat, along with team management, mentorship, and effective internal and external communication. The position manages client assignments and vendor relationships, oversees campaign optimization and reporting, and develops audience-based addressable solutions. It also provides day-to-day supervision of team members, including coaching, work review, coordination, and quality checks, typically within one account or multiple small accounts. The Manager uses industry and process knowledge to evaluate information and resolve ongoing or complex problems. Omnicom’s policy generally requires employees to work in the office at least three days per week, unless the agency or manager directs additional in-office days. The stated salary range is $90,000–$95,000. Pay within the range depends on factors including market and budget considerations, tenure and standing for current employees, and the applicant’s skills, experience, and qualifications.

Requirements

Proven track record of seeking out and curating new business relationships and/or solutions, and developing solutions using new or existing processes.
Experience building a team, providing mentorship, and managing up, down, and laterally across multiple personalities.
Intermediate knowledge of technology or measurement ad tech solutions, including platforms.
Intermediate knowledge and skills in data analysis.
Confidence collaborating with others.
Experience with project or account management.
Advanced communication skills, including clear and succinct communication.
Deep expertise across client KPIs and buying platforms.
History of team management or mentorship and comfort with internal- and external-facing communication.

Nice To Haves

Advanced ability to anticipate, recognize, and clearly define problems; systematically analyze them, weigh alternatives, and propose solutions.
Experience managing existing business relationships, partnerships, and alliances internally and externally.
Ability to assess and rank issues and tasks by importance for taking action.
Prior experience recognizing recurring meaningful components in actual situations.
Ability to apply a solid foundation to varying situations.
Advanced knowledge and ability to perceive deviations from normal patterns.

Responsibilities

Own execution and day-to-day management of a portion of a client assignment based on specialized or technical knowledge.
Lead vendor strategy, identify vendors for key needs, and approve vendor selections and scopes.
Oversee junior team members, define campaign-level optimization parameters, vet optimization suggestions from partners, and discuss optimization, pacing, and performance in internal status meetings.
Work with the team to develop reporting dashboards and ensure client reporting is clean, accurate, and actionable.
Identify and deliver new audience-based addressable solutions to drive business growth, and master growth initiatives across the company.
Supervise a team day to day by reviewing work, coaching on performance, coordinating activities, and checking quality and work progress.
Evaluate information and use experience to identify and solve ongoing or complex problems.
Apply knowledge of the industry, processes, procedures, and systems within the role’s own and related areas.