Manager, Organic Search

WPP Media•New York, NY
•$60,000 - $140,000

About The Position

WPP Media is hiring an SEO Manager to run day-to-day technical and on-page SEO for a global consumer brand. The role covers traditional SEO as well as foundational AI search visibility, including GEO and AEO, as people discover brands through search engines and AI answer engines. The manager works under minimal supervision, manages projects of varying sizes, and partners with client, content, and development teams to put recommendations into practice. Training on WPP Media’s AI search methods will be provided to the right person.

Requirements

  • 3 to 5 years of SEO experience, including at least 2 years of hands-on technical SEO.
  • Experience running technical audits and working with developers to get fixes released.
  • Solid knowledge of HTML, structured data, and how search engines crawl, render, and index pages.
  • Working knowledge of Google Search Console, GA4, and at least one crawler such as Screaming Frog.
  • Interest in AI search and a working understanding of how AI Overviews and LLM-based assistants find and cite sources, as well as leveraging MCP.
  • Strong Excel or Google Sheets skills, including pivot tables, lookups, and filtering large data sets.
  • Clear written and verbal communication, including the ability to explain technical issues to non-technical audiences and write actionable developer tickets.

Nice To Haves

  • Hands-on GEO or AEO project experience, or experience using AI visibility tools such as Semrush AI Toolkit, Ahrefs Brand Radar, or Profound.
  • Basic Python, SQL, or API experience for pulling and automating data.
  • Experience with enterprise platforms such as Botify or Lumar.
  • FMCG or ecommerce experience, including product feeds or retailer SEO.
  • Spanish or Portuguese proficiency, or experience with US Hispanic or LatAm markets.

Responsibilities

  • Run technical SEO audits of overall website health and performance, and turn findings into prioritized developer tickets.
  • Review page templates, site architecture, and new launches before they go live; QA migrations and redesigns.
  • Implement and validate structured data markup for products, articles, FAQs, and the brand.
  • Optimize on-page content so it is clear, factual, and easy for search engines and AI assistants to understand and cite.
  • Support AI search visibility work and AI-informed workflows.
  • Research topics to identify content opportunities by intent and funnel stage.
  • Build and maintain monthly reports and dashboards in Data Studio or Tableau using Google Search Console, GA4, and SEO tool data, including traffic from AI platforms.
  • Present findings on client calls, manage timelines and deliverables, and mentor SEO Associates.

Benefits

  • Competitive benefits package; further details are available at https://mybenefits.wpp.com/public/welcome.
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