Manager, Marketing Automation

CMI Media Group • Cherry Hill, NJ

8d

About The Position

CMI Media Group is seeking a Manager, Marketing Automation to lead the development of data-driven, omnichannel campaigns for life science clients. The role involves designing and implementing automated campaigns through the company’s proprietary marketing orchestration platform, partnering with internal teams, clients, and creative agencies, and using performance analysis to improve campaign results. The manager will also mentor and guide a team of CXM Analysts and foster a collaborative, high-performing team environment.

CMI Media Group describes its work environment as dynamic and collaborative, with an emphasis on employee growth and a culture of diversity, equity, and inclusion. The stated base salary range is $70,000 to $140,000; individual compensation may vary based on business needs, experience, level of responsibility, and qualifications.

Requirements

• 5–7 years of experience working with marketing automation, marketing data management, CRM, or similar MarTech platforms.
• Proven ability to lead and develop high-performing teams.
• Exceptional communication, collaboration, and project management skills.
• Passion for innovation and interest in advancing healthcare marketing.

Nice To Haves

• Experience in pharma marketing or at a media agency.
• Familiarity with DOMO or similar business intelligence platforms.
• Expertise with marketing automation platforms such as Salesforce Marketing Cloud, Adobe Campaign, Marketo, Eloqua, Pardot, or HubSpot.

Responsibilities

• Design and implement sophisticated automated omnichannel campaigns using CMI Media Group’s proprietary marketing orchestration platform.
• Collaborate with internal teams, clients, and creative agencies to develop and execute campaigns aligned with client goals.
• Analyze campaign performance, identify opportunities for optimization, and promote data-driven decision-making to improve results.
• Mentor and guide a team of CXM Analysts, supporting their development and fostering a collaborative, high-performing team environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed