Manager, Digital Engagement

LifeSci Partners•San Diego, CA

4d•$85,000 - $100,000•Hybrid

About The Position

LifeSci Communications is seeking a strategic, hands-on Manager, Digital Engagement to lead digital programs and campaigns for healthcare, biotechnology, and pharmaceutical clients. The role combines strategy and execution, from audience research and campaign planning through content development, launch, reporting, and optimization. The manager will support corporate and product communications across branded and unbranded initiatives, manage day-to-day client relationships, and mentor junior team members. The position leads integrated digital strategy and campaigns, organic social media planning and execution, content development, analytics and measurement, and collaboration across account, creative, earned media, and paid media teams. It also contributes to proposals and new business opportunities and may support LifeSci Communications’ own digital presence. The role offers a hybrid schedule of three days per week in the office. The advertised salary range is $85,000–$100,000 per year, with eligibility for an annual discretionary bonus.

Requirements

5–7 years of digital marketing, social media, or digital communications experience in healthcare or life sciences.
Commercial pharmaceutical or biotechnology experience, including branded and/or unbranded product communications.
Strong organic social expertise and experience planning and executing integrated digital campaigns.
Understanding of paid media strategy, audience targeting, optimization, and measurement.
Hands-on approach and willingness to write content, coordinate assets, manage approvals, and develop reports.
Experience managing client relationships and presenting strategic recommendations.
Strong analytical skills and experience with social listening, social management, and web analytics tools.
Understanding of regulated healthcare communications and review processes.
Excellent writing, project management, organizational, and communication skills.

Nice To Haves

Agency experience.
Hands-on experience with LinkedIn Campaign Manager, Meta Ads Manager, Google Ads, programmatic, or connected TV.
Familiarity with Looker Studio, campaign tracking, SEO, and website optimization.
Experience with executive thought leadership, influencer programs, or AI-enabled marketing tools.

Responsibilities

Develop integrated digital strategies and campaigns, including audience insights, messaging, channel recommendations, budgets, timelines, and KPIs.
Support campaigns around product and corporate milestones, disease awareness, scientific meetings, and executive thought leadership.
Translate social listening, audience research, competitive analysis, and performance data into actionable recommendations.
Manage campaign execution, including creative briefs, asset development, approvals, launch coordination, and optimization.
Partner with paid media specialists on targeting, channel selection, flighting, creative, and measurement.
Contribute campaign ideas, digital recommendations, and scope development to proposals and new business opportunities.
Lead organic social strategy, editorial planning, and day-to-day execution across client accounts.
Research, write, and review social copy, paid campaign messaging, search ads, and video scripts.
Collaborate with creative teams to develop content informed by audience needs, platform best practices, and performance.
Oversee publishing, monitoring, and community management, identifying engagement opportunities and potential issues.
Stay current on platform updates, emerging trends, and digital capabilities.
Establish KPIs and develop reports that connect performance to client objectives.
Translate paid, organic, and website analytics into clear insights and recommendations.
Use native analytics, GA4, Looker Studio, and social listening tools to inform strategy and optimization.
Serve as a day-to-day digital partner to clients and present strategies, campaign plans, and performance insights.
Collaborate with account, creative, earned media, and paid media teams to deliver integrated programs.
Manage multiple accounts, timelines, and review processes with strong attention to detail.
Mentor junior colleagues and contribute to agency processes and capabilities.
Support LifeSci Communications’ own digital presence as needed.