Manager, Creative Project Management

CarMax • Richmond, VA

3d • $100,000 - $160,000 • Onsite

About The Position

The Manager, Creative Project Management is a managerial individual contributor responsible for hands-on, end-to-end project management and production for assigned CarMax Creative & Operations workstreams, including brand paid social and consideration and acquisition assets. The role owns the quality, timeliness, and brand integrity of creative outputs and reports to the Sr. Manager, Project Management & Production.

The manager coordinates internal and external creative projects, production planning, stakeholder reviews, partner and agency workflows, quality assurance, asset delivery, and production cost tracking. Work includes advertising across paid search, display, CTV, programmatic, and lead generation, as well as related video and other creative production. The role is based at the Midtown Office in Richmond, Virginia, and may require occasional work travel, up to four weeks per year.

Requirements

• 4–7 years of experience in project management, campaign production, or creative operations; in-house brand, agency, or combined experience is considered.
• At least 2 years managing video production, including oversight of agency- or vendor-led shoots from pre-production through final delivery.
• Working knowledge of the video production lifecycle, including bidding and estimates, pre-production, production, post-production, finishing, and versioning.
• Experience coordinating legal review for advertising or content assets.
• Strong written and verbal communication skills, including the ability to present status, risks, and decisions clearly to senior stakeholders.
• Demonstrated ability to manage multiple concurrent projects, maintain brand and creative quality standards, and drive operational efficiency.
• Willingness to travel occasionally for work, up to four weeks per year.

Nice To Haves

• In-house brand or agency experience supporting a national consumer brand.
• Experience managing or mentoring junior project staff or coordinators.
• Experience working with external production companies, editorial houses, or post-production vendors.
• Proficiency in monday.com or a similar platform, including experience building project boards for cross-functional teams.
• Experience managing talent, music, and usage rights for produced video, and familiarity with delivery specifications and trafficking across digital and social channels.
• Experience defining scopes and statements of work with agency or production partners, reviewing bids, and managing change orders and production budgets.

Responsibilities

• Own end-to-end project management for assigned creative workstreams, tracking milestones, ownership, and deliverables.
• Translate creative briefs into production schedules and workback plans, including when briefs are early-stage or evolving.
• Identify and mitigate project risks proactively and escalate blockers to the Sr. Manager and partners.
• Manage schedules and milestones for internal and external productions from kickoff and pre-production through shoots, post-production, and final delivery.
• Ensure deliverables meet channel, format, and brand specifications.
• Partner with the Sr. Manager and creative stakeholders to define external project scopes and statements of work, review estimates against approved scope, and escalate change orders before work proceeds.
• Run review and approval cycles across creative, strategy, and legal stakeholders.
• Oversee tracking of talent, music licensing, and usage rights with production and legal teams, and manage trafficking and delivery of finished assets.
• Serve as the day-to-day operational point of contact for creative agencies and internal partners and stakeholders across assigned channels.
• Define deliverables, timelines, and feedback cycles; onboard new partners to CarMax brand standards and workflows.
• Partner with internal teams to manage creative requests alongside media strategists and creatives who lead the brief.
• Hold internal and external partners accountable to agreed scopes, schedules, and quality standards.
• Support quarterly and fiscal-year planning by providing insight on historic deliverables and currently available assets.
• Review assets for brand compliance, accuracy, and quality before delivery or publication, applying CarMax brand standards and channel specifications.
• Coordinate legal review cycles for usage rights and promotional claims, and maintain asset version records and approval documentation.
• Partner with creative leads to protect creative quality and integrity throughout production.
• Track production costs and actuals, review video bids against approved scope, and reconcile final costs with the Sr. Manager.
• Flag budget risks or overages early and support cost-efficient decisions without compromising creative quality.

Benefits

• Paid sick time
• Paid vacation time
• Paid scheduled holidays
• Floating holiday
• Holiday premium pay for eligible associates who work on a scheduled holiday due to business need
• For full-time salaried associates, paid time away as needed for sick leave, vacation, bereavement, jury duty, holidays, and floating holidays, subject to manager approval
• May be eligible for bonus and equity

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed