Manager, Category Advisory - Walmart
About The Position
As a Walmart Category Advisor for JM Smucker, the Manager serves as a trusted partner to Walmart’s merchant team, driving category growth through data-driven insights, strategic recommendations, and execution. The role uses category management, shopper and consumer analytics, and modular planning expertise to deliver solutions that support sales, market share, and customer satisfaction. The position is based at the JMS Regional Walmart Office in Rogers, Arkansas, with a hybrid arrangement requiring onsite work at least two days per week. The manager may supervise up to two direct reports on a team of six and may travel up to 15%.
Requirements
- Bachelor’s degree.
- At least 6 years of Consumer-Packaged Goods experience.
- At least 2 years of Walmart Category Advisory experience.
- Experience supervising direct reports and fostering collaboration across a team.
- Experience building relationships within customers or retailers.
- Experience analyzing shopper- and consumer-based CPG information.
- Strong analytical, problem-solving, and storytelling skills.
- Scintilla Channel Performance and Shopper experience.
- JDA ProSpace software experience.
- Ability to lead and motivate direct reports.
- Excellent organization and written and verbal communication skills.
- Proficiency in leveraging syndicated data.
- Ability to develop insights and translate them into actions.
- Strategic mindset to help build and execute effective plans.
- Ability to travel up to 15%.
Nice To Haves
- Master’s degree.
- ShelfIQ experience.
Responsibilities
- Serve as the point person for Walmart merchants on category, shopper, and consumer trends, providing fact-based recommendations.
- Lead the modular build process, including optimized planograms and assortment strategies aligned with Walmart’s objectives.
- Conduct category reviews, SWOT analyses, and scorecard development using syndicated and POS data, including Circana, Scintilla, and primary and secondary research.
- Assess new product introductions, market analyses, and assortment changes to support category and brand growth.
- Integrate syndicated, panel, POS, and customer-insight data to identify trends and develop actionable recommendations.
- Use Scintilla, Excel, PowerPoint, Circana, JDA, and Tableau for analysis and reporting.
- Deliver accurate reporting and expert commentary to Walmart on current performance and future trends.
- Collaborate with Sales, Marketing, Insights, and R&D teams to support buyer strategies and category initiatives.
- Participate in account strategic planning and collaborate on assortment, space, and merchandising solutions.
- Present findings and recommendations to Walmart merchants and internal stakeholders at all levels.
- Keep current with industry developments and category-management best practices, and seek opportunities to strengthen professional competence.
- Promote continuous improvement in advisory execution and advocate for resources and technology that support leading category capabilities.
- Lead and motivate direct reports and foster collaboration across the team.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
