Coordinator, Events Operations

Step Up Women's Network•New York, NY

3d•$64,000 - $72,500•Remote

About The Position

Step Up is entering the first chapter of its 2027–2030 strategic plan, Step Up at 30: A Mentor for Every Girl, Everywhere. This role supports the organization’s priority of becoming a leading voice in mentorship for girls, expanding visibility beyond existing supporters, and building toward Step Up’s 30th year of service in 2028. The Manager, Brand Marketing leads and executes Step Up’s marketing strategy across non-digital channels, including brand design, experiential marketing, collaborations and partnerships, merchandise, and direct mail. The role shapes and amplifies the brand through integrated campaigns, partnerships, activations, collateral, and other traditional marketing initiatives. Working across development, programs, and creative teams, the Manager ensures brand consistency, elevates storytelling, and creates meaningful touchpoints that encourage support, participation, and investment in Step Up’s work. The role is suited to a strategic marketer and strong project manager who combines creativity and executional excellence with a passion for advancing opportunities for girls and young women. It is remote, with regular local travel and periodic air travel for national programs and events. The employee must live within commuting distance of Atlanta, Chicago, Dallas, Houston, Nashville, New York, or San Francisco/Bay Area. Standard hours are Monday through Friday, 9:00 a.m. to 6:00 p.m. local time, including a one-hour unpaid meal period; evening and weekend work is required around events and programs.

Requirements

At least 3 years of experience in brand marketing, integrated marketing, communications, event marketing, or related disciplines.
Demonstrated success developing and executing multi-channel marketing campaigns, with an emphasis on non-digital marketing initiatives.
Strong understanding of brand management, design, creative direction, messaging, audience engagement, and storytelling.
Experience creating marketing materials and overseeing print collateral, promotional assets, and branded experiences.
Exceptional project management skills, including managing multiple priorities, deadlines, and stakeholders simultaneously.
Strong written, verbal, and presentation communication skills.
Experience collaborating across departments and managing relationships with external vendors, agencies, partners, and sponsors.
Ability to analyze campaign performance and use insights to inform future marketing efforts.
Strong attention to detail and commitment to maintaining brand standards and consistency.
Proficiency with Microsoft Office Suite, marketing and analytics platforms, and project management platforms.
Passion for Step Up’s mission and commitment to advancing equity, opportunity, and leadership development for girls and young women.
Must be based within commuting distance of Atlanta, Chicago, Dallas, Houston, Nashville, New York, or San Francisco/Bay Area.
Ability to travel locally regularly and by air periodically for national programs and events.
Evening and weekend work is required around events and programs.

Nice To Haves

Bachelor’s degree in marketing, communications, public relations, business, or a related field; relevant experience will also be considered.
Familiarity with audience research, market trends, and brand positioning strategies.

Responsibilities

Develop an understanding of Step Up’s audiences, including young people, mentors, donors, corporate partners, and community supporters.
Create listening and feedback loops through surveys, social engagement, program feedback, and stakeholder conversations.
Collaborate with colleagues to grow audiences and lists across email, social media, programs, events, partnerships, and referrals.
Test acquisition and engagement tactics and use results to improve performance.
Translate Step Up’s mission, programs, outcomes, and community insights into clear, motivating messages.
Develop messaging for young people, mentors, donors, corporate partners, and other priority audiences.
Maintain brand consistency and help staff apply Step Up’s voice, visual identity, and messaging.
Develop campaign briefs and manage creation of campaign assets across digital, social, video, photography, print, and presentations.
Liaise with internal stakeholders, freelancers, agencies, designers, photographers, and production partners.
Manage the organization’s multi-channel marketing strategy and integrated campaigns connecting organizational priorities, programs, fundraising, events, partnerships, and cultural moments; help grow community size, share of voice, and program reach by 5% year over year.
Coordinate campaign timelines, deliverables, approvals, budgets, and external vendors.
Support fundraising, program recruitment, mentor acquisition, corporate partnerships, and community engagement through targeted marketing campaigns.
Develop activations involving merchandise, collaborations, events, recruitment, and experiential opportunities.
Track campaign performance against goals, including donor leads, mentor applications, program enrollment, email growth, engagement, conversion, and event participation.
Share performance reporting and recommendations with leadership and cross-functional partners, and identify opportunities for innovation and continuous improvement.
Coordinate campaigns, communications, and deliverables with internal teams and serve as a resource for brand marketing.
Support cross-functional working groups and special projects as organizational needs and priorities evolve.
Represent Step Up at local, regional, and national events and meetings, and support local Step Up team members as needed.
Contribute to a collaborative, mission-driven culture focused on continuous improvement and impact.
Perform other duties as assigned.