Lottery Content Manager (15530)

State of Montana•Helena, MT

About The Position

The Content Manager is the Montana Lottery’s first line of communication and shapes how the agency presents itself to the public, partners, and media. The role develops, shares, and monitors information about issues concerning the Montana Lottery and creates and maintains a positive image through public-facing promotional and informational communications about the Lottery and its products. The successful candidate leads content strategy across Lottery-owned channels, including the website, social media, and in-location digital displays, and ensures communications are clear, consistent, compelling, and aligned with the brand. The position serves as final editor for public-facing written and visual content, contributes to departmental leadership and agency-wide strategic planning, and leads and supports a team of content creators. It also includes website content management, digital analytics, communication-platform management, collaboration on digital advertising displays, and coordination of sponsorships and community partnerships.

Requirements

  • Bachelor’s degree in Communications, Advertising, Marketing, Journalism, Public Relations, Public Administration, or a closely related field.
  • At least two years of small-team management experience.
  • Three years of job-related experience, including experience with media, press release writing and distribution, websites, and social media platforms.
  • Advanced verbal and written communication skills.
  • Working knowledge of digital and written marketing.
  • Advanced knowledge of supervisory principles and practices.
  • Ability to establish effective working relationships.
  • Ability to identify, communicate, and resolve problems effectively.
  • Successful completion of a background investigation, including criminal, financial, and driving checks.

Responsibilities

  • Create and manage communications that keep the public and partners informed about Montana Lottery initiatives.
  • Lead content strategy across Lottery-owned channels, including the website, social media, and in-location digital displays.
  • Serve as the final editor for public-facing written and visual content to maintain brand consistency.
  • Contribute to departmental leadership and agency-wide strategic planning.
  • Oversee promotional and informational content for the Montana Lottery and its products.
  • Build and maintain website content using tools such as WordPress.
  • Collaborate with IT and creative teams to improve and troubleshoot digital advertising displays.
  • Analyze user behavior with tools such as Google Analytics to guide content decisions.
  • Manage communication platforms such as GovDelivery and ensure seamless integration with internal data systems.
  • Lead and support a team of content creators.
  • Coordinate sponsorships and community partnerships, including proposal review and fulfillment.

Benefits

  • Work/life balance
  • Health coverage
  • Retirement plans
  • Paid vacation and sick leave
  • Paid holidays
  • Potential eligibility for Public Service Loan Forgiveness (PSLF)
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