Local Sales Account Executive

Hearst•Manchester, NH
•Onsite

About The Position

WMUR, the ABC affiliate in Manchester, NH, is seeking a Local Sales Account Executive to sell advertising campaigns across multiple media platforms to local businesses and advertising agencies. The role focuses on generating new business and requires someone who thrives in a goal-oriented team environment and has strong interpersonal skills. The position is based at the WMUR Studios in Manchester, NH, and reports to the Local Sales Manager.

Requirements

  • Experience in media sales.
  • Solid negotiation skills.
  • A proven track record in web/mobile sales and in cultivating and developing new or non-traditional business.
  • Experience in a consultative, customer-focused business atmosphere.
  • Ability to multitask in a fast-paced environment.
  • Accountability within a goal-structured organization.
  • A positive, results-oriented attitude and ability to work as a team player.
  • A proven track record of successfully selling to business owners and CEOs; military experience will be considered.
  • Ability to use qualitative research effectively to further sales efforts.
  • Strong formal and interpersonal communication skills.
  • Proficiency with Microsoft Office products.

Nice To Haves

  • Proficiency with Wide Orbit and other industry-specific systems is a plus.
  • Military training and experience will be considered in lieu of TV/radio sales experience.

Responsibilities

  • Generate revenue across all available platforms.
  • Prospect, contact, and present to new businesses to generate new advertising revenue.
  • Manage inventory and protect the station's rate structure.
  • Develop new revenue through local business development.
  • Form strategic business and market partnerships.
  • Manage an active account and client list.
  • Meet regularly with local and digital sales managers to ensure progress toward stated goals.
  • Negotiate for assigned accounts and ensure sales proposals are consistent with station strategies.
  • Create and deliver sales presentations to multiple points of contact among client and agency personnel.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k) matching
  • Emotional wellness support
  • Paid time off
  • Paid parental leave
  • LGBTQ+ health services
  • Additional benefits to meet employees' and their families' needs
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