Lifecycle Marketing Manager, Ecommerce (Contract)

Life360
·
Posted: 
August 18, 2023
·
Remote
Job Commitment
Contract
Job Commitment
Manager
Job Function
Marketing
Salary
N/A
Job Commitment
Contract
Experience Level
Manager
Workplace Type
Remote
Job Function

This job is closed

We regret to inform you that the job you were interested in has now been closed. Although this specific position is no longer available, we encourage you to continue exploring other opportunities on our job board.

About the position

We are seeking a passionate and data-driven Lifecycle Marketing Manager, Ecommerce who will support the strategy and execution of marketing campaigns to acquire, engage, and retain Tile customers. This will be a high-impact role managing email, push notifications, in-app, and sms communications that are seen by our millions of customers. The role also involves reporting on campaign metrics, making actionable recommendations based on data, and partnering closely with cross-functional teams to create delightful customer experiences.

Responsibilities

  • Drive end-to-end cross-channel (email, in-app, sms, push) marketing campaign process
  • Contribute to forecasting, reporting, and strategy adjustments to ensure revenue targets are hit
  • Partner cross-functionally to ensure planned initiatives meet deadlines and are ready for seamless launch
  • Test marketing campaigns with test engineering and marketing QA teams
  • Build campaigns leveraging email, in-app, and push notifications in the Braze marketing engagement platform
  • Work with the creative and development teams to make copy and design edits optimized for user experience and results
  • Aggregate, summarize, and share campaign results with clear insights and takeaways

Requirements

  • Experience with DTC ecommerce environments highly preferred
  • A hustle "can-do" attitude with a growth mindset
  • Experience with Google Analytics preferred
  • Bachelor's degree or equivalent
  • At least 4+ years of marketing experience
  • Knowledge of digital marketing platforms (Braze preferred)
  • Effective time management, creative, analytical, and organizational skills
  • Strong in data analysis and making data-driven decisions
  • Strong communicator who excels in fast-paced and collaborative environments

Benefits

  • Remote work environment
  • Competitive pay and benefits
  • Medical, dental, vision, life and disability insurance plans (100% paid for employees)
  • Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being
  • Flexible PTO, 13 company-wide days off throughout the year & paid Holiday Shutdown
  • Learning & Development programs
  • Equipment, tools, and support for a productive remote environment
  • Free Life360 Platinum Membership for your preferred circle
  • Free Tile Products
  • Mission-driven culture with shared values
  • Commitment to diversity and inclusion
  • Equal opportunity employer
  • Encouragement for people of all backgrounds to apply

Job Application Resources

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Life360

Life360 creates a mobile app for families that helps families feel closer together.
Location
San Francisco, CA
Company Size
101-250
Workplace Type
Industries
Android
Apps
Mobile
Mobile Apps
Community and Lifestyle
Software
Open Roles
3
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Life360

Life360 creates a mobile app for families that helps families feel closer together.
Company Overview

Life360 creates a mobile app for families that helps families feel closer together.

Benefits
  • Competitive pay and benefits
  • Medical, dental, vision, life and disability insurance plans
  • RRSP plan with DPSP company matching program
  • Employee Assistance Program (EAP) for mental well-being
  • Flexible PTO, several company-wide days off throughout the year & paid Holiday Shutdown
  • Learning & Development programs
  • Equipment, tools, and reimbursement support for a productive remote environment
  • Free Life360 Platinum Membership for your preferred circle
  • Free Tile Products
Less details

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