Leasing Manager - Richardson

Vidalta Residential•Richardson, TX
•Onsite

About The Position

The Leasing Manager leads and optimizes leasing operations for conventional multifamily properties in the Vidalta Residential portfolio. This onsite role oversees leasing teams, drives occupancy and leasing conversions, and supports exceptional resident experiences and property value. The Leasing Manager works with Community Managers, Assistant Community Managers, and internal teams to develop and execute leasing strategies and meet performance goals. The role requires expertise in sales and marketing, leasing administration, property management technology, revenue optimization, and local market analysis. The Leasing Manager guides teams through lease-up and takeover activity, promotes properties to prospective residents, and ensures leasing practices comply with screening criteria and company policies. The position works in a typical office setting, with daily exposure to outdoor conditions while touring communities.

Requirements

  • Bachelor’s degree or equivalent related experience.
  • At least 3 years of property management experience.
  • Knowledge of industry software such as RealPage, Knock, and Elise AI.
  • Knowledge of lease review, application review, and conversion rates.
  • Understanding of Fair Housing Laws.
  • Strong sales and marketing background.
  • Skill in leading and guiding a team.
  • Exceptional customer service and problem-solving abilities.
  • Flexibility to work weekends and accommodate varied schedules; must be available to work weekends as required by lease-up needs.

Nice To Haves

  • Bilingual in English and Spanish.
  • Experience with YieldStar or AIRM revenue management software.
  • Experience with rebranding rollouts, Internet Listing Services, and targeted digital campaigns.
  • Experience selling Class A properties and serving affluent renters.
  • Experience with mixed-use communities and positioning onsite retail as an amenity.

Responsibilities

  • Directly supervise, inspire, and mentor Leasing Agents; set goals, monitor performance, provide feedback, and conduct meetings and performance reviews.
  • Manage team schedules and workloads to support efficiency and leasing targets.
  • Plan and implement leasing events, outreach marketing, and property tour experiences.
  • Assist in developing leasing Standard Operating Procedures and ensure adherence.
  • Collaborate with Community Managers to align leasing strategies with operational goals.
  • Conduct periodic market research and surveys, sharing insights on trends, competition, and pricing with Marketing, Revenue Management, and Asset Management teams.
  • Review shop reports, traffic, closing ratios, and other performance reports to identify issues affecting leasing effectiveness.
  • Audit lease applications for compliance with screening criteria and company policies.
  • Build knowledge of local competitors, rental rates, and market trends to position communities for occupancy.
  • Develop and execute resident referral programs and outreach to local employers and community organizations.
  • Manage and optimize online marketing campaigns across Craigslist, social media, email marketing, and property websites.
  • Organize and host onsite and virtual leasing events.
  • Use renderings and tours to sell the future state of properties, including before completion.
  • Use revenue management software to capture dynamic rent premiums.
  • Support rebranding rollouts, update Internet Listing Services, and assist with targeted digital campaigns.
  • Train teams to position onsite retail as a premium amenity.
  • Drive tour-to-lease conversions and maintain team momentum during takeovers.
  • Target and sustain 93.5% portfolio occupancy, 35% lead-to-tour conversion, 35% lead-to-application conversion, and 10% lead-to-lease conversion; KPIs may change with market conditions.
  • Embody and champion Vidalta's core principles: high performance, growth mindset, teamwork, service, and integrity.
  • Perform other duties as assigned.

Benefits

  • Competitive medical, dental, vision, and life insurance benefits.
  • Paid Time Off begins accruing immediately; employees receive 15 PTO days and 10 paid holidays.
  • Housing discounts for onsite team members at Vidalta Residential-managed communities.
  • Opportunity to learn and grow skills through the in-house Training and Development Department.
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