About The Position

The Leasing and Marketing Manager oversees the community’s marketing, print and internet advertising, sales activities, leasing team members, and other resources to achieve revenue, occupancy, resident retention, and leasing goals. The role develops and implements marketing and sales strategies, monitors market conditions and leasing performance, and works to promote the community and its apartments to prospective residents. It also participates directly in leasing and resident processes, oversees renewals, responds to concerns, and supervises the leasing team.

Responsibilities

  • Direct marketing, advertising, sales activities, on-site traffic, apartment readiness, rent pricing, concessions, and day-to-day leasing activities to achieve revenue and occupancy goals.
  • Monitor market and competitor conditions and develop short- and long-term marketing plans and creative pricing, concession, leasing incentive, and advertising strategies.
  • Develop print and internet advertising strategies, use technology to communicate with prospects, and generate sales and leasing reports using the Company’s property management software.
  • Work with maintenance to ensure the community meets appearance and safety standards; inspect ready units and use merchandising techniques, including mini-models, to promote apartments and the community.
  • Participate in leasing by generating and monitoring traffic, leasing apartments, qualifying prospects, preparing lease documentation, and completing move-in procedures.
  • Review and analyze financial, shop, traffic, closing-ratio, and operational reports; resolve issues affecting leasing performance and present marketing and leasing strategies and results to clients, owners, and business managers.
  • Oversee lease renewals, including resident renewal functions and communications, and assist with resident move-outs as necessary.
  • Respond promptly and courteously to resident and client/owner concerns and questions, resolve problems, and document or refer requests as appropriate.
  • Supervise leasing team members, including interviewing, hiring, orienting, training, and managing performance in accordance with Company policies, values, and business practices.

Benefits

  • Competitive medical, dental, vision, disability, and life insurance benefits; low-cost or free basic employee-only medical coverage.
  • Paid time off, including 15 vacation days, 4 personal days, 10 sick days, and 11 paid holidays for new hires; additional vacation accrues with tenure, and a birthday day off is available after one year of service.
  • Onsite housing discount at Greystar-managed communities for onsite team members, subject to discount and unit availability.
  • Six-week paid sabbatical after 10 years of service and every five years thereafter.
  • 401(k) with company match up to 6% of pay after six months of service.
  • Paid parental leave and lifetime fertility-benefit reimbursement up to $10,000, including adoption or surrogacy.
  • Employee Assistance Program.
  • Optional critical illness, accident, hospital indemnity, pet insurance, and legal plans.
  • Charitable giving program and benefits.
  • May be eligible for quarterly or annual bonus programs for corporate positions, or weekly, monthly, and/or quarterly bonus programs for onsite property positions, based on applicable terms and performance.
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