Leasing and Marketing Manager - Aspire at West Campus (Student Living)

Greystar Management Services•Iowa City, IA
•Onsite

About The Position

The Leasing and Marketing Manager oversees the community’s marketing, print and internet advertising, sales activities, leasing team members, and other resources to achieve revenue, occupancy, resident retention, and leasing goals. The role directs marketing and sales activity, monitors traffic and leasing performance, supports appropriate apartment inventory and pricing, and develops strategies to sustain occupancy and increase leases. The manager works with the maintenance team to maintain the community’s appearance and safety, promote apartments through merchandising and model units, and actively participates in leasing and move-in procedures. The position also manages lease renewals, responds to resident and client concerns, analyzes operational and financial reports, presents marketing results and strategies, and supervises the leasing team.

Responsibilities

  • Direct the community’s marketing, advertising, and sales activities to achieve revenue and occupancy goals.
  • Oversee on-site traffic, ready-apartment inventory, rent pricing, concessions, and day-to-day sales and leasing activity.
  • Monitor market and competitor conditions and develop short- and long-term marketing plans and strategies.
  • Develop print and internet advertising strategies, use technology to communicate with prospects, and generate sales and leasing reports using company property management software.
  • Work with maintenance to ensure community appearance and safety meet company standards.
  • Inspect ready units, create mini-models, and use merchandising techniques to enhance the marketability of apartments and the community.
  • Participate in leasing by generating and monitoring traffic, leasing apartments, qualifying prospects, preparing lease documents, and completing move-in procedures.
  • Review financial, shop, traffic, closing-ratio, and other operational reports to identify and address leasing-performance issues.
  • Present marketing and leasing strategies and results to clients, owners, and other business managers.
  • Oversee lease renewals, resident renewal functions, communications and notifications, and assist with resident move-outs as needed.
  • Respond to resident and client or owner questions and concerns, resolve problems, and route or document requests as appropriate.
  • Interview, hire, orient, train, and manage the performance of leasing team members in accordance with company policies and practices.

Benefits

  • Medical, dental, vision, disability, and life insurance
  • Low-cost basic medical coverage for employee-only coverage
  • Paid time off, including vacation, personal days, sick days, and paid holidays
  • Birthday off after one year of service
  • Additional vacation accrued with tenure
  • Onsite housing discount for eligible onsite team members, subject to discount and unit availability
  • Paid sabbatical after 10 years of service and every five years thereafter
  • 401(k) with company match up to 6% of pay after six months of service
  • Paid parental leave
  • Fertility benefit reimbursement up to $10,000, including adoption or surrogacy
  • Employee Assistance Program
  • Critical illness, accident, hospital indemnity, pet insurance, and legal plans
  • Charitable giving program and benefits
  • Potential eligibility for quarterly or annual bonuses for corporate positions, or weekly, monthly, and/or quarterly bonuses for onsite property positions
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