Lease Marketing Manager

Jamestown•New York, NY

8d•$95,000 - $110,000•Onsite

About The Position

Industry City is hiring a hands-on Lease Marketing Manager to work directly with the Head of Marketing and leasing team to fill space across its 35-acre waterfront campus in Sunset Park, Brooklyn. This generalist role on a small team owns the materials and channels brokers and prospects see first, while helping shape how Industry City is marketed to prospective tenants. The manager takes projects from initial idea through completion, distribution, and tracking, contributes ideas to marketing strategy, and identifies ways to improve marketing processes. The position produces leasing collateral; manages property listings and keeps availability current; directs space and tenant photography and retouches images; writes and sends the broker newsletter; creates LinkedIn content; and supports tenant storytelling, vendor and budget management, events, and updates to digital leasing content. The role is based on-site in Sunset Park, Brooklyn, and reports to the Head of Marketing. Salary is $95,000 to $110,000, depending on experience, plus benefits.

Requirements

4 to 6 years of marketing experience, including at least 2 years in commercial real estate marketing for a landlord, developer, brokerage, or flex/coworking operator.
Strong Canva design skills for flyers, decks, and collateral.
Working knowledge of Adobe Photoshop for image retouching and object removal.
Strong command of AI tools such as Claude, Gemini, or similar for writing, research, and image work, including virtual staging, with the judgment to fact-check and edit generated output.
Hands-on Mailchimp and WordPress experience.
Clear, specific writing skills, including the ability to distinguish between broker-focused leasing copy and storytelling for LinkedIn.
A point of view on marketing and the ability to bring and explain ideas in meetings.
Experience managing vendor relationships and tracking marketing spend or budgets.
Interest in commercial real estate and development, comfort working with leasing teams, and understanding of how a space gets leased.

Nice To Haves

Experience with CoStar, LoopNet, or CREXI listing management.
Experience with Airtable, Pipedrive, or another CRM.
Knowledge of Brooklyn and the NYC office, industrial, and flex markets.

Responsibilities

Contribute ideas to lease marketing strategy, identify gaps in reaching brokers and prospects, and propose campaigns, content, and tests.
Produce broker flyers, leasing decks, leave-behinds, brochures, and other leasing collateral in the company’s brand voice and on deadline.
Manage listings on CoStar, LoopNet, CREXI, The Listings Project, and the Industry City website, keeping availability accurate and current.
Brief and manage photographers for space and tenant photography, retouch images in Photoshop, and use AI tools for virtual staging.
Write, build, and send the broker newsletter in Mailchimp.
Create LinkedIn content for the Industry City company page, focusing on tenant stories and core industries, and manage the content calendar with the content coordinator.
Join PR agency calls to identify tenant stories and turn them into content for LinkedIn, the broker newsletter, and leasing materials.
Manage agency, listing platform, and print vendor invoices and track spend; work with the Head of Marketing on advertising budget allocation.
Support B2B and industry events on campus as needed.
Update leasing pages on the WordPress site and content in the tenant app.