HB - Internet Sales Manager

Lennar•Orlando, FL

About The Position

The Internet Sales Manager is responsible for staffing, training, and coaching the Internet Sales Coordinators for the San Diego Division. The role ensures compliance with Department of Real Estate rules and regulations while driving engagement through Lennar’s Digits, Lead Scoring, and Self-Guided Tour sales process. The manager partners closely with the VP of Sales and cross-functional teams to deliver a strong customer experience and achieve divisional sales goals. Travel to various communities may be required. This is primarily a sedentary office position. The job description outlines basic responsibilities and requirements, and duties and activities may change. During employment, the Associate may be required to use or access Company-approved tools, programs, applications, and systems, including customer engagement, operational efficiency, data analysis, and AI tools.

Requirements

  • Three to five years of experience in residential internet sales, sales management, or related industries.
  • High school diploma or GED.
  • Licensed California Department of Real Estate Agent and/or Broker.
  • Strong verbal and written communication, organizational, and interpersonal skills.
  • Professional presence and ability to manage conflict effectively.
  • Ability to multitask and meet deadlines in a fast-paced environment.
  • Proficient in Microsoft Word and Excel.
  • Resourceful, patient, and clear communicator with strong motivational skills.
  • Ability to operate computer equipment; speak, hear, bend, stoop, reach, lift, and move and carry up to 25 lbs.; finger dexterity is necessary.

Nice To Haves

  • College education preferred.
  • Advanced computer skills preferred.
  • Valid, unrestricted driver’s license preferred.

Responsibilities

  • Partner with the VP of Sales to ensure adequate staffing for the Internet Sales Department.
  • Train and coach Internet Sales Coordinators on Lennar’s Digits, Lead Scoring, and Self-Guided Tour process to achieve maximum sales performance.
  • Supervise the Internet Sales team in creating positive online customer experiences through email, live chat, and 1-800 calls.
  • Oversee lead outreach strategies, consistent engagement, and well-crafted communication templates.
  • Lead the ISC team in capturing and converting online customer traffic into qualified sales prospects.
  • Manage VIP Interest Lists and ensure prospective customers are prequalified with Lennar Mortgage.
  • Drive efforts to maintain inventory neutrality, reduce incentives, and minimize broker costs through organic sales.
  • Partner with New Home Consultants to strategically sell inventory homes using a First In, First Out (FIFO) approach.
  • Collaborate with Area Sales Managers to monitor WTD, MTD, QTD, and YTD performance metrics and identify improvement opportunities.
  • Conduct regular quality checks (“shop” programs) for Internet Sales Coordinators and implement improvement plans.
  • Assign and track department projects to ensure accuracy and timely completion.
  • May lead the team through the sales process and review purchase agreements for accuracy and DRE compliance.
  • Provide input to the VP of Sales regarding advertising and promotional strategies related to online sales.
  • Monitor market trends and competitor activities.
  • Attend promotional events and sales meetings as directed.
  • Enforce follow-up programs and promote Lennar’s culture and values across interactions.
  • Perform all other duties as assigned.

Benefits

  • Medical, dental, and vision insurance.
  • 401(k) Retirement Plan with a $1-for-$1 company match up to 5%.
  • Paid parental leave.
  • Associate Assistance Plan.
  • Education Assistance Program.
  • Up to $30,000 in adoption assistance.
  • Up to three weeks of vacation annually from the moment of hire.
  • Holiday, sick leave, and personal day policies.
  • New Hire Referral Bonus Program.
  • Home Purchase Discounts.
  • Everyone’s Included Day.
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