HB - Internet Sales Manager

Lennar•Orlando, FL

22h

About The Position

Lennar is one of the nation's leading homebuilders, focused on building quality homes, providing exceptional customer service, supporting the communities where it operates, and fostering opportunity and growth for Associates. The Internet Sales Manager staffs, trains, and coaches the Internet Sales Coordinators for the San Diego Division. The role ensures compliance with Department of Real Estate rules and regulations and drives engagement through Lennar’s Digits, Lead Scoring, and Self-Guided Tour sales process. Working closely with the VP of Sales and cross-functional teams, the manager supports a best-in-class customer experience and divisional sales goals. Travel to various communities may be required. This is primarily a sedentary office position. The role requires operating computer equipment and the ability to speak, hear, bend, stoop, reach, lift, and move and carry up to 25 pounds. Finger dexterity is necessary. Duties and responsibilities may change, and Associates may be required to use Company-approved tools, programs, applications, or systems, including customer engagement, operational efficiency, data analysis, and AI tools.

Requirements

Three to five years of experience in residential internet sales, sales management, or related industries.
High school diploma or GED.
Licensed California Department of Real Estate Agent and/or Broker.
Strong verbal and written communication, organizational, and interpersonal skills.
Professional presence and ability to manage conflict effectively.
Ability to multitask and meet deadlines in a fast-paced environment.
Proficiency in Microsoft Word and Excel.
Resourcefulness, patience, clear communication, and strong motivational skills.

Nice To Haves

College education.
Advanced computer skills.
Valid, unrestricted driver’s license.

Responsibilities

Partner with the VP of Sales to ensure adequate staffing for the Internet Sales Department.
Train and coach Internet Sales Coordinators on Lennar’s Digits, Lead Scoring, and Self-Guided Tour process to achieve maximum sales performance.
Supervise the Internet Sales team in creating positive online customer experiences through email, live chat, and 1-800 calls.
Oversee lead outreach strategies and ensure consistent engagement and well-crafted communication templates.
Lead the ISC team in capturing and converting online customer traffic into qualified sales prospects.
Manage VIP Interest Lists and ensure prospective customers are prequalified with Lennar Mortgage.
Drive efforts to maintain inventory neutrality, reduce incentives, and minimize broker costs through organic sales.
Partner with New Home Consultants to strategically sell inventory homes using a First In, First Out (FIFO) approach.
Collaborate with Area Sales Managers to monitor performance metrics (WTD, MTD, QTD, YTD) and identify improvement opportunities.
Conduct regular quality checks (“shop” programs) for Internet Sales Coordinators and implement improvement plans.
Assign and track department projects to ensure accuracy and timely completion.
May lead the team through the sales process and review purchase agreements for accuracy and DRE compliance.
Provide input to the VP of Sales regarding advertising and promotional strategies related to online sales.
Monitor market trends and competitor activities.
Attend promotional events and sales meetings as directed.
Enforce follow-up programs and promote Lennar’s culture and values across all interactions.
Perform all other duties as assigned.