International Brand Coordinator

Tweezerman International•Port Washington, NY
•Hybrid

About The Position

The International Brand Coordinator supports the planning, coordination, and execution of brand, product, and marketing initiatives across the UK, EMEA, LATAM, Australia, and APAC. The role works with Marketing, Creative, Operations, Quality, and other cross-functional partners to coordinate product launches, go-to-market activities, packaging updates, pricing materials, and retailer support for international markets. The position maintains market assortment information, product records, price lists, P&L analyses, project trackers, and documentation. It coordinates market-ready and retailer-specific materials, product training, brand updates, and communications, and helps share approved best practices across markets. The role also monitors packaging and labeling requirements, escalates potential compliance concerns, supports approved updates and packaging transitions, and processes bill of materials changes according to established procedures. This is a hybrid position with three days in the office and two days remote. The stated schedule is Monday through Thursday, 8:30 a.m. to 5:30 p.m., and Friday, 8:30 a.m. to 12:30 p.m.; the schedule is subject to change based on business needs. Domestic and international travel is required, and the employee must be able to obtain necessary travel documents.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field, or an equivalent combination of education and relevant experience.
  • Approximately 2–3 years of experience in marketing, brand management, or a related role.
  • Strong organizational and project coordination skills, including the ability to manage competing priorities and meet deadlines.
  • Strong analytical and problem-solving skills, including gathering information, identifying discrepancies or potential concerns, and providing well-supported recommendations for leadership review.
  • Excellent attention to detail and commitment to maintaining accurate records, pricing information, product data, and project documentation.
  • Strong written, verbal, presentation, and listening skills, with the ability to communicate effectively across diverse international markets.
  • Ability to collaborate effectively with cross-functional partners and follow established processes, approval requirements, and brand guidelines.
  • Proficiency in Microsoft Office applications, including Excel, PowerPoint, Word, Outlook, and Teams.
  • Ability to learn and use applicable product, order-processing, and project-tracking systems.
  • Ability to handle confidential and business-sensitive information with appropriate discretion.
  • Proactive, resourceful, and responsive, with the ability to follow through on assigned actions and escalate issues appropriately.
  • Ability to obtain necessary documents for domestic and international travel.
  • Ability to sit for prolonged periods at a desk in front of a computer and perform finger and wrist dexterity tasks involving repetitive motion.

Nice To Haves

  • Experience supporting international markets.
  • Experience coordinating projects, maintaining detailed trackers, and working with multiple functional teams.

Responsibilities

  • Conduct market and competitive research across assigned regions and compile consumer, competitive, and market insights for global brand and product planning and regional execution.
  • Maintain assortment matrices by market and accurate records of new product offerings available for regional distribution.
  • Prepare and maintain global price lists and supporting P&L analyses, and coordinate routing of information for review and order processing.
  • Coordinate the development and timely delivery of sell sheets, training materials, catalogs, presentations, and other market-ready materials.
  • Maintain organized processes for communicating product specifications, timelines, and regional requirements.
  • Coordinate retailer-specific marketing needs, including samples, approved marketing collateral, presentations, and other materials supporting brand awareness and sales initiatives.
  • Prepare and deliver product training, brand updates, and market communications using approved brand materials and guidelines.
  • Facilitate sharing approved best practices across international markets.
  • Monitor packaging and labeling requirements for assigned markets and maintain current information about applicable requirements.
  • Identify potential compliance concerns and escalate them to leadership and appropriate cross-functional partners for review and direction.
  • Support approved packaging and labeling updates by coordinating information, materials, approvals, and timing with relevant stakeholders.
  • Coordinate packaging transition projects with Creative, Operations, Brand, and Quality.
  • Maintain project trackers, communicate relevant information, monitor timelines, and follow up on outstanding deliverables.
  • Process and maintain required bill of materials (BOM) updates in accordance with established procedures and approved changes.
  • Maintain clear and accurate project documentation, status updates, and records; identify delays or discrepancies and escalate them to the appropriate stakeholder.
  • Perform other related duties and projects as assigned.

Benefits

  • Medical, dental, and vision benefits.
  • 401(k) with employer match.
  • Competitive paid time off plan.
  • Participation in the company's profit-sharing program.
  • Hybrid schedule for eligible positions.
  • Modern offices and a collaborative work environment.
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