Institutional Marketing Program Manager

Fisher Investments•Camas, WA
•$90,000 - $135,000•Onsite

About The Position

The Institutional Marketing Program Manager manages and executes strategic initiatives supporting the Fisher Investments Institutional Group’s global sales and service efforts. The role involves creating and distributing complex marketing content across platforms and using analytics and insights to improve marketing effectiveness. Reporting to the Institutional Marketing & Analytics VP, the Program Manager collaborates with internal stakeholders to develop marketing plans and leads long-term initiatives to increase the Group’s presence and maintain consistent messaging and branding across channels. The role leads high-impact projects, coordinates customized marketing strategies, creates and analyzes external social content, manages content production and distribution across multiple formats, and maintains and improves the website. The position is in-office, with possible eligibility to participate in a hybrid work-from-home program based on role, tenure, and performance.

Requirements

  • Bachelor’s degree or an equivalent combination of education and experience.
  • Four or more years of related industry experience.
  • Ability to navigate ambiguity and adapt to shifting priorities, demands, and timelines.
  • Experience creating and executing strategic marketing initiatives.
  • Proactive communication, analytical, and problem-solving skills.
  • Experience working independently and in a team-oriented, collaborative environment.
  • Ability to elicit cooperation from senior management, internal clients, and other departments.
  • Proficiency in MS Office and/or Adobe Creative Suite.

Responsibilities

  • Lead high-impact projects annually, managing multiple responsibilities and overseeing planning meetings, deadlines, assignments, and progress.
  • Work with partners within FIIG and across the firm to develop customized marketing strategies based on regional and business-specific needs.
  • Create engaging posts for external content platforms such as LinkedIn, curate content from internal and external channels, suggest posts, and generate ideas on trending market topics relevant to institutional investors.
  • Compile and analyze analytics to inform content strategy and optimize engagement.
  • Manage the production and distribution of content series across multiple mediums, including interactive graphics and videos.
  • Develop visually compelling content, including macro charts, animated charts, and videos.
  • Proactively maintain and audit the website, recommend updates, and implement changes to improve content quality and user experience.

Benefits

  • 100% paid medical, dental, and vision premiums for the employee and qualifying dependents.
  • A 50% 401(k) match, up to the IRS maximum.
  • 20 days of PTO and 10 paid holidays.
  • Family Support programs, including eight weeks of paid primary caregiver leave, $10,000 in fertility, family-forming, and hormonal health assistance, and backup child, adult, and elder care.
  • Eligibility for a discretionary bonus based on firm and individual performance.
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