Insights Director (Freelance)

1000heads • New York, NY

1d

About The Position

The Insights Director will sit between hands-on analysis and high-level strategic leadership, guiding project teams, shaping research methodologies, elevating the quality of insights, and helping guide the broader Insights team. This is a temporary freelance role covering for the Insights Director during parental leave.

The Insights team uses data to understand online communities and audience behavior, and to help brands connect meaningfully with audiences. It turns complex data into stories, strategic recommendations, and measurement frameworks for recognized brands. 1000heads combines data and analytics, strategy, technology, and creativity to help businesses build Social Age brands, providing an integrated Social Transformation™ proposition to blue-chip clients. The company employs over 200 people across 12 offices and works with clients including Alphabet, Nature Made, The North Face, San Pellegrino, Amazon, Cisco, and Diageo.

1000heads is an Equal Opportunities Employer and is committed to an inclusive environment that celebrates and promotes diversity. Applicants are welcomed irrespective of age, sex, race, ethnicity, disability, or other factors unrelated to the ability to perform the job.

Requirements

• 7–9 years of experience in insights, analytics, research, or digital measurement.
• Advanced expertise in social listening tools, social/digital analytics platforms, and audience research tools such as GWI.
• Proven experience developing research methodologies, measurement frameworks, and cross-channel performance reporting.
• Strong analytical skills and the ability to translate data into stories that influence strategy and creative thinking.
• Excellent presentation, communication, and client relationship skills.
• Ability to manage multiple projects simultaneously while maintaining exceptional attention to detail.

Nice To Haves

• Agency environment experience is preferred.
• Familiarity with statistical tools, SQL, Python, or R.

Responsibilities

• Lead the design and execution of research plans, measurement methodologies, and cross-channel analysis frameworks, ensuring accuracy and consistency across projects.
• Create and implement measurement frameworks to guide KPI selection, target setting, and performance evaluation.
• Synthesize data from social listening, platform analytics, and audience tools into actionable narratives that inform strategy and creative thinking.
• Partner with account leads and act as a senior client-facing contact to refine briefs, shape insight solutions, and present findings clearly and strategically.
• Oversee timely delivery of high-quality reports, briefs, presentations, and research outputs, maintaining consistency in data use, tools, and reporting standards across the team.
• Support new business through insight-driven points of view, strategic contributions, and pitch materials.
• Use AI-driven analytics and generative tools to enhance insight discovery, trend identification, and storytelling.
• Mentor and guide Senior Managers and Analysts, providing feedback to strengthen analytical rigor and storytelling quality.

What This Job Offers

• Career Level: Director
• Education Level: No Education Listed