Insights Director (Freelance)

1000heads•Los Angeles, CA

About The Position

The Insights Director sits between hands-on analysis and high-level strategic leadership within 1000heads’ data-driven Insights team. The role guides project teams, shapes research methodologies, raises the quality of insights, and helps guide the broader Insights team. It is a temporary freelance position covering for the Insights Director during parental leave. The role works with data from social listening, platform analytics, and audience tools to develop clear narratives and strategic recommendations. It partners with account leads and clients, supports new business pitches, oversees research and reporting quality, and mentors Senior Managers and Analysts. The position also uses AI-driven analytics and generative tools to support insight discovery, trend identification, and storytelling.

Requirements

  • 7–9 years of experience in insights, analytics, research, or digital measurement, ideally within an agency environment.
  • Advanced expertise in social listening tools, social/digital analytics platforms, and audience research tools such as GWI.
  • Proven experience developing research methodologies, measurement frameworks, and cross-channel performance reporting.
  • Strong analytical skills and the ability to translate data into stories that influence strategy and creative thinking.
  • Excellent presentation, communication, and client relationship skills.
  • Ability to manage multiple projects simultaneously while maintaining exceptional attention to detail.

Nice To Haves

  • Familiarity with statistical tools, SQL, Python, or R.

Responsibilities

  • Lead the design and execution of research plans, measurement methodologies, and cross-channel analysis frameworks, ensuring accuracy and consistency across projects.
  • Create and implement measurement frameworks that guide KPI selection, target setting, and performance evaluation.
  • Synthesize social listening, platform analytics, and audience-tool data into clear, actionable narratives that inform strategy and inspire creative thinking.
  • Partner with account leads and serve as a senior client-facing contact to refine briefs, shape insight solutions, and present findings with clarity and strategic impact.
  • Oversee timely delivery of high-quality reports, briefs, presentations, and research outputs, maintaining consistent data use, tools, and reporting standards across the team.
  • Support new business by developing insight-driven points of view, strategic contributions, and pitch materials.
  • Use AI-driven analytics and generative tools to enhance insight discovery, trend identification, and storytelling.
  • Mentor and guide Senior Managers and Analysts, providing feedback to strengthen analytical rigor and storytelling quality.
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