Hospitality Marketing Manager

Atlantic Hospitality•Kennebunk, ME

1d•$70,000 - $90,000

About The Position

The Hospitality Marketing Manager manages day-to-day marketing operations across Atlantic Hospitality’s portfolio of hotels, restaurants, and experiences. The role translates portfolio and brand strategy into coordinated execution across paid media, websites, agencies, campaigns, properties, and marketing partners. It requires independent management of complex projects and external partners, coordination across multiple brands and stakeholders, and the ability to connect strategic objectives with the details of delivery. The Marketing Manager serves as a key connection point between marketing leadership, the Senior Marketing Coordinator, property teams, agencies, vendors, and cross-functional partners. The role also supports new property, restaurant, brand, and experience launches; maintains brand standards; and identifies ways to improve departmental processes, communication, efficiency, and scalability.

Requirements

5–7 years of professional marketing experience.
At least 2 years of experience managing marketing campaigns, agency relationships, or cross-functional projects, with demonstrated ownership and accountability.
Strong understanding of digital marketing, including paid advertising (Google Ads, Meta, and LinkedIn), website management, SEO, and integrated campaigns across paid, owned, and earned channels.
Experience managing external agencies and vendors, including digital advertising, public relations, and website development partners.
Strong analytical and project management skills, including the ability to interpret campaign performance, manage budgets, and oversee multiple brands, priorities, and deadlines.
Excellent communication, organization, and problem-solving skills, with the ability to work independently and collaborate confidently with senior leadership, property teams, and external partners.

Nice To Haves

Marketing experience in hospitality, travel, lifestyle, food and beverage, or a related consumer-facing industry.
Experience in a multi-property or multi-brand environment.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent professional experience.

Responsibilities

Manage day-to-day marketing operations across the Atlantic Hospitality portfolio, keeping projects, campaigns, deadlines, and deliverables organized and on track.
Serve as the primary day-to-day relationship manager for external marketing partners, including PR, paid search, website, and other agency partners.
Manage the Google Ads agency relationship, including campaign coordination, performance review, optimization discussions, and alignment with commercial priorities.
Manage the Tambourine relationship across portfolio websites, coordinating website projects, enhancements, launches, technical needs, and property requests.
Manage and optimize Meta and LinkedIn advertising campaigns in alignment with established strategy, budgets, and commercial priorities.
Translate annual marketing plans and campaign strategies set by Marketing leadership into actionable timelines, deliverables, channel plans, and workflows.
Coordinate integrated campaigns across paid, owned, earned, digital, and property-level channels.
Manage incoming marketing requests by assessing needs, organizing next steps, establishing timelines, and prioritizing work against existing departmental commitments.
Coordinate with property leaders, Revenue, Sales, Food & Beverage, Operations, and other stakeholders to gather information and advance marketing initiatives.
Develop and maintain marketing calendars, project trackers, reporting dashboards, and tools that provide visibility into departmental activity and performance.
Partner with the Senior Marketing Coordinator to align campaign needs with social media, content, PR, influencer, website, and creative execution.
Support new property, restaurant, brand, and experience launches as the portfolio evolves.
Maintain strong brand standards across marketing channels and external partners.
Identify opportunities to improve departmental processes, communication, efficiency, and scalability.