Head of Sales

Promptwatch•Amsterdam, MO

About The Position

Promptwatch is hiring a Head of Sales to own new business revenue across Europe and the United States. The role combines hands-on leadership of strategic enterprise and agency sales with hiring, coaching, and scaling a sales team. The Head of Sales reports to the CEO and works closely with Marketing, Customer Success, and Product. Promptwatch builds a Generative Engine Optimization (GEO) platform that helps brands understand, measure, and improve their visibility across AI search platforms.

Requirements

  • At least 8 years of experience in B2B SaaS sales, including at least 3 years leading a sales team.
  • A track record of consistently hitting or exceeding new business targets.
  • Experience closing enterprise deals involving multiple stakeholders and long procurement cycles.
  • Experience building sales processes from scratch, such as playbooks, forecasting, and pipeline management.
  • Strong ability to hire and develop high-performing Account Executives.
  • A data-driven approach and ability to turn pipeline metrics into clear decisions.
  • An entrepreneurial mindset and sense of ownership.
  • Comfort working with Marketing, Customer Success, Product, and Engineering.

Nice To Haves

  • GEO, SEO, or MarTech sales experience.
  • Experience selling to marketing agencies or building agency and partner channels.
  • Experience selling in both Europe and the United States.
  • Experience with HubSpot and sales tools such as Gong, Apollo, or Clay.
  • Experience at an early-stage, fast-growing startup.

Responsibilities

  • Own new business revenue across Europe and the United States and build a reliable forecast for the leadership team.
  • Personally close strategic enterprise and agency deals from first demo through negotiation and signature.
  • Hire, coach, and lead a team of Account Executives and SDRs.
  • Build a repeatable sales process covering qualification, pipeline stages, deal reviews, and CRM hygiene in HubSpot.
  • Create a clear playbook for trials, pilots, and enterprise evaluations.
  • Partner with Marketing on pipeline generation and with Customer Success on handovers and expansion.
  • Share customer and competitive insights with Product to help shape the roadmap.

Benefits

  • Competitive salary and performance-based commission.
  • HQ at Leidseplein in the heart of Amsterdam.
  • Team off-sites and company events.
  • Sports activities, including a company run club.
  • Growth opportunities as the Sales team grows.
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