Head of Marketing

Allium

10d • Remote

About The Position

Allium is seeking its first Head of Marketing to establish and lead the marketing function from its inception. This role offers a unique chance to shape the market presence of a prominent blockchain data infrastructure company, targeting developer communities, TradFi institutions, federal agencies, and the broader crypto ecosystem. Reporting directly to the CEO and collaborating closely with GTM leadership, the Head of Marketing will be responsible for building pipeline, defining positioning, and establishing Allium as the leading brand for blockchain data solutions among engineers, analysts, and institutions. This is a revenue-focused role, not merely a branding exercise. A strong preference exists for candidates based in NYC.

Requirements

• 8+ years in B2B marketing, with meaningful time at a developer-facing infrastructure, data, or fintech company.
• Demonstrated experience building marketing from early stage — you’ve done this before without a large team or big budget.
• Deep understanding of the Web3/blockchain ecosystem — you can hold your own in conversations about L2s, on-chain analytics, DeFi, and institutional crypto adoption.
• Strong written communication — you write well and can translate technical complexity into compelling narratives.
• Data-driven mindset — you measure what matters and cut what doesn’t.
• Track record of tight collaboration with sales/GTM teams, not operating in a silo.

Nice To Haves

• Experience marketing to both technical (developer/engineering) and institutional (TradFi, compliance, government) audiences.
• Familiarity with on-chain analytics tools.
• Background building developer relations or technical content programs.

Responsibilities

• Define and own Allium’s narrative across segments: developers, crypto-native teams, TradFi/institutional buyers, and federal customers.
• Distill complex data infrastructure into crisp, differentiated messaging that resonates with both technical and executive audiences.
• Build the category story around trustworthy, production-grade blockchain data.
• Design and execute multi-channel campaigns that drive qualified pipeline in partnership with BDR, commercial, TradFi, and federal sales teams.
• Own content strategy — technical blog posts, research reports, conference keynotes, developer docs, and case studies.
• Stand up ABM motions targeting high-value accounts across financial services, fintech, and government verticals.
• Build Allium’s presence in the developer ecosystem — hackathons, API documentation quality, ecosystem partnerships, and community channels.
• Create feedback loops between developer usage patterns and product/marketing messaging.
• Own Allium’s presence at key industry events (Consensus, Token2049, Permissionless, DC Blockchain Summit, TradFi fintech conferences).
• Drive co-marketing with ecosystem partners across chains, wallets, and data tooling.
• Build the marketing tech stack and measurement framework — from attribution to pipeline contribution.
• Work closely with GTM leadership to align marketing KPIs with ARR targets.

Benefits

• Medical, Dental, Vision, Life and AD&D insurance - US folks get 100% coverage for Gold plans, 80% for dependents
• Meaningful early-stage equity. Every full-time employee receives a stock option grant so you can share directly in Allium's upside
• Flexible, trust-based paid time off. We encourage people to take the rest they need. In every country we hire, our policies meet or exceed local statutory vacation requirements
• Company sponsored 401(k) plan in US so you can save pre-tax for the long term

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed