Head of Affiliate Partnerships

Manychat • New York, NY

18h • Hybrid

About The Position

Manychat is seeking a Head of Affiliate Partnerships to own and scale an important acquisition channel. The affiliate ecosystem includes more than 6,000 creators, publishers, and agencies and already contributes meaningful, efficient growth. This strategic, hands-on role will build a scalable program while developing trusted relationships with high-impact partners, and will be accountable for affiliate-driven acquisition and revenue.

The role sits within the Growth organization and collaborates closely with Product, Lifecycle, Data, and Growth teams. It begins with one direct report, with the opportunity to help shape the team’s future structure as the program grows. The position combines program strategy and execution, scalable partner onboarding and activation, high-touch support for top affiliates, experimentation, and adoption of technology and AI-powered workflows.

Requirements

• Experience owning and scaling an affiliate or partner program at a growth-stage or scaled technology company.
• Understanding of creators, publishers, and agencies and how their incentives, motivations, and businesses differ.
• Ability to develop long-term strategy and execute hands-on, including building playbooks, testing ideas, engaging with partners, and refining systems.
• Ability to build trusted relationships with top partners and support high-performing creators and agencies in achieving sustained growth.
• Comfort using data to make decisions, measure performance, and prioritize investment in terms of acquisition efficiency, leverage, and scalable impact.
• Strong communication and collaboration skills, including the ability to articulate strategy, align stakeholders, and represent the affiliate channel internally.

Nice To Haves

• Curiosity about how automation and AI can improve partner programs, and openness to learning new tools and workflows.

Responsibilities

• Own the affiliate channel end-to-end, including strategy, execution, goal setting, forecasting, performance tracking, and continuous optimization.
• Build scalable onboarding, education, and activation journeys for long-tail partners using appropriate tooling, content, incentives, and lifecycle communication.
• Develop and run a high-touch program for high-potential and top-performing affiliates, including personalized onboarding, strategy support, early access to launches, co-marketing opportunities, and regular performance reviews.
• Partner with internal teams to adopt tools and AI-powered workflows that improve affiliate onboarding, support, activation, scale, and efficiency.
• Work with Product and Growth teams to align affiliates with launches, positioning, and priority use cases.
• Bring partner insights into the company to influence product roadmaps, messaging, and growth strategy.
• Manage and mentor the affiliate team, starting with one direct report.
• Help define the organization design, roles, and processes needed to support a global affiliate program.

Benefits

• Annual professional development reimbursement for conference tickets, online courses, and other relevant resources.
• Comprehensive medical, dental, and vision coverage for employees and their dependents.
• Hybrid work and generous leave options.
• Free meals and snacks in the office.
• Company-funded sport activities, annual offsites, and team-building events.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed