Growth & Revenue Marketing Director

Signal and Strand•El Segundo, CA

4h•Hybrid

About The Position

Signal & Strand is partnering with a leading global consumer technology company to appoint a Director of Growth & Revenue Marketing. This role is responsible for driving measurable demand, revenue growth, and customer lifetime value across a complex digital ecosystem. This leader will own the full-funnel growth engine, spanning performance marketing, direct-to-consumer growth, CRM and lifecycle marketing, marketplaces, and conversion optimization. Operating at the intersection of data, creativity, and commercial strategy, this role will scale efficient growth while maintaining strong alignment with brand integrity.

Requirements

8–10+ years of experience in growth, digital, or revenue marketing roles
Proven track record of driving measurable growth for DTC or ecommerce businesses
Deep expertise across performance media, marketplaces, CRM, and lifecycle marketing
Strong understanding of attribution, analytics, and performance measurement frameworks
Experience operating in a global, matrixed organization
Highly analytical with strong commercial acumen and a results-oriented mindset
Experience building and leading high-performing teams
Bachelor’s degree in Marketing, Business, or related field

Nice To Haves

MBA preferred

Responsibilities

Define and lead global growth and revenue marketing strategy
Own full-funnel performance across acquisition, conversion, and retention
Drive disciplined, data-led decision making across all growth channels
Scale DTC and marketplace performance while improving efficiency and ROI
Build and lead a high-performing growth marketing organization
Define and execute global growth strategy aligned to revenue goals and customer segments
Own performance marketing across paid media, marketplaces, affiliate, and SEO/SEM channels
Lead DTC growth initiatives including acquisition, conversion rate optimization, and retention
Own CRM and lifecycle marketing strategy, including email, loyalty, and cross-sell programs
Partner with Sales and marketplace teams to drive performance across Amazon and retail media channels
Establish and manage core growth KPIs including CAC, ROAS, LTV, conversion rate, and retention
Drive experimentation and test-and-learn programs across channels, messaging, and customer journeys
Partner with Brand & Creative to ensure growth initiatives are aligned with brand standards
Collaborate with Marketing Operations and Data teams on attribution, forecasting, and analytics
Manage external agencies, platforms, and growth marketing tools
Build and lead a high-performing team, establishing scalable processes for planning, execution, and performance tracking