Growth Marketing Manager

11 11 Systems•USA - Virtual,

6d•$110,000 - $130,000•Remote

About The Position

We’re looking for a Growth Marketing Manager who thrives at the intersection of data, automation, and creative campaign execution. Reporting to the VP, Growth Marketing, you’ll own the strategy and execution of integrated demand generation programs that fuel a scalable sales pipeline and serve as a key architect of our marketing automation infrastructure. You’ll work cross-functionally with Marketing Operations, Product Marketing, and Sales to build campaigns that convert, and bring a builder’s mindset to everything from nurture flows to outbound sequences. If you geek out on funnel metrics, love optimizing a Pardot instance, and can translate business goals into marketing action, this role is for you. This is a full-time remote role, based in the United States, reporting to the VP, Growth Marketing.

Requirements

Bachelor’s Degree in Business, Marketing, or a relate field, or equivalent professional experience required
5+ years of B2B or growth marketing experience, with a strong foundation in demand generation strategy and execution
3+ years of hands-on experience with Salesforce and marketing automation platforms such as Pardot or HubSpot
Deep familiarity with marketing funnel metrics, lead lifecycle management, and MQL-to-opportunity conversion processes
Strong analytical skills with the ability to turn data into clear, actionable recommendations that improve funnel performance at every stage
Highly organized and process-driven, with the ability to manage multiple campaigns and priorities simultaneously without losing attention to detail
A natural collaborator who builds effective relationships across Sales, Sales Operations, and regional and global Marketing teams
Must be legally eligible to work in the United States without visa sponsorship

Responsibilities

Own end-to-end demand generation campaigns – from planning and segmentation through execution, follow-up, and performance reporting
Serve as the primary executor and best-practices champion for Pardot, including emails, landing pages, forms, smart lists, lead nurturing, and list management
Partner directly with the CMO and VP, Growth Marketing to translate business priorities into marketing automation strategy
Track and optimize lead conversion across the full funnel – from MQL through Closed/Won – identifying drop-off points and driving improvements
Collaborate closely with the Business Development and Sales teams to build and maintain a high-impact campaign calendar
Build and deliver regular performance reports that tie marketing programs to pipeline and revenue outcomes, driving smarter resource allocation over time
Work supportively with colleagues, operating in a manner that is consistent with 11:11’s Code of Business Ethics and Company Values
Responsibly receive, transmit, and handle company data and information per Company data handling agreements, work procedures and policies
Review and follow company policies and guidelines, data privacy practices, including annual compliance training certification and policy acknowledgements
Additional duties as assigned