Growth Marketing Manager, ABM

Teleskope•New York, NY

18h•$110,000 - $150,000•Hybrid

About The Position

Teleskope is seeking a Growth Marketing Manager, ABM to own and scale the programs, systems, and campaigns that fuel pipeline and amplify the brand. This is a high-impact, full-stack role requiring both strategy and execution. The successful candidate will build and run campaigns end-to-end, own the marketing data foundation, and drive measurable growth across the funnel. This role reports to the Head of Marketing and collaborates with Product, Sales, RevOps, Growth, Community, and Finance to create a cohesive, data-driven go-to-market engine. This is a hybrid role requiring 3+ days in-office in New York City.

Requirements

3–6 years of experience in demand gen, ABM, or growth marketing roles at a B2B SaaS company.
AI-fluent across your workflow — you use ChatGPT, Claude, and the like to research accounts, surface signals, draft campaigns, and ship faster.
Deep, hands-on (not managing an agency) experience with modern GTM tools: HubSpot, Salesforce, LinkedIn Ads, Facebook Ads, Google Ads, 6Sense, Demandbase, Influ2, Clay, ZoomInfo, Lemlist, Outreach, Amplemarket, Hey Reach, Canva, Figma, Webflow, Gong, Sybill (or similar).
Must be based in NYC (3 days/week in our FiDi office).

Responsibilities

Lead the development, execution, and optimization of ABM programs including 1:1, 1:few, and 1:many strategies for tier 1 and strategic accounts.
Partner with Sales to define account tiering and segmentation, prioritization models, buying group and persona mapping, and engagement frameworks.
Build multi-touch, multi-channel ABM programs aligned to buyer journeys, including personalized content, digital ads, outreach sequences, and event strategies.
Develop segment and account intelligence to inform personalization of marketing messaging and sales motions.
Drive measurable improvements in account penetration, deal velocity, influence on pipeline, and expansion opportunities.
Orchestrate coordinated account engagement across Marketing and Sales via daily execution, weekly planning, and monthly reporting and optimization.
Lead multi-channel digital strategy and execution.
Own full‑funnel digital campaign execution across email, paid media, retargeting, owned social, third‑party programs, webinars, events, and landing pages.
Personally build and launch campaigns, creating and repurposing assets, landing pages, workflows, and engagement journeys directly in HubSpot and supporting tools.
Build and optimize personalized journeys informed by account signals, intent data, and behavioral insights.
Drive targeted campaigns (email + paid) to increase dinner and event attendance.
Build and execute event-based nurture journeys.
Design and operationalize a “no lead left behind” lifecycle program to ensure every contact is intelligently nurtured, scored, and activated.
Build and scale email into a core growth channel, including newsletters, product updates, lead acquisition and nurture sequences, campaign-driven and behavioral lifecycle programs, and webinar promotion.
Ensure the CRM is a clean, reliable source of truth for the business.
Partner closely with RevOps to improve systems, workflows, and data integrity.
Continuously monitor intent signals, engagement data, and behavioral patterns to refine and optimize lead and account scoring mechanisms.
Build and maintain robust reporting frameworks across campaigns, channels, and funnel stages.
Analyze performance and translate data into actionable insights (e.g., messaging, targeting, budget allocation).
Partner with Finance to understand and optimize CAC, ROI, and channel efficiency.
Drive a culture of experimentation and measurable impact across all marketing efforts.