Growth Marketing Campaigns Associate

Progyny•New York, NY

17h

About The Position

Progyny is seeking a Growth Marketing Campaigns Associate to manage and execute the end-to-end production of marketing campaigns that drive member acquisition and engagement. The role focuses on email campaigns and push notifications, campaign performance analysis and optimization, and coordination with cross-functional teams and stakeholders. Candidates must be based in the United States and be authorized to work there without current or future visa sponsorship. This is not a digital nomad or remote international position.

Requirements

1–3 years of experience creating campaigns in SFMC, Braze, Marketo, or similar marketing platforms.
Strong problem-solving abilities, project management skills, and organizational skills.
Experience with quality assurance processes and extreme attention to detail.
Track record of executing email and push growth campaigns accurately in a fast-paced environment.
Ability to work under pressure, meet deadlines, and manage multiple projects simultaneously.
Proficiency in Excel and an interest in and ability to perform data analysis.
Must be based in the United States.
Must be authorized to work in the United States without the need for sponsorship, now or in the future.

Responsibilities

Manage the end-to-end production process for email campaigns and push notifications.
Develop and implement email and push growth marketing campaigns aligned with business KPIs to drive member acquisition.
Analyze and monitor campaign performance metrics and provide actionable insights and recommendations for continuous improvement.
Conduct A/B testing to optimize campaigns and improve performance.
Collaborate with cross-functional teams to integrate campaigns with other marketing and product initiatives.
Communicate campaign updates and results to stakeholders.
Identify and troubleshoot technical issues related to marketing campaigns.
Solicit requirements, specifications, and assets from business analysts for email campaigns.

Benefits

Paid family and parental leave.
Preconception, fertility, and family-building benefits, including egg freezing, IVF, and adoption support.
Family and pet care fund.
Menopause and midlife care.
Health, dental, vision, and life insurance options for employees and family.
Free in-person, virtual, and text-based mental health and wellness support.
Paid time off, including vacation, sick leave, personal days, and summer flex time.
Company equity.
Bonus program.
401(k) plan with company match.
Access to on-demand legal and financial advice.
Learning and development programs and a mentorship program.
Company social events, including an annual volunteer day and donation matching.
Flex days, with three days a week in the office, and onsite meals and snacks for employees reporting to the New York office.